6 J. W. JONES & SON, FRANKLIN, VIRGINIA 
experiments suggest that any soil that does not contain enough lime to grow 
Red Clover successfully is too acid for berries. In fact, the only crop, in 
expert opinion, that very definitely needs more lime in the soil than berries 
is Alfalfa. 
EARLY PLANTING 
We should like to emphasize the great value of early setting of your 
plants. Even if all conditions are not favorable, we are convinced that the 
earlier that plants are gotten in the ground the better the chances of success. 
For one thing the earliest plants set by the parent plant, (if not too crowded 
by later growth) will always produce the best and largest fruit. The best 
thing to do is to get the early plants well rooted and then consistently keep 
the later runners off. This involves a considerable outlay of labor, but the 
day-of shiftless cultivation of any crop has passed. Those who use down to 
date methods will show profits when failure marks the effort of the grower 
who is not willing to expend time and energy on his plantings. 
‘MISTAKES YOU CAN MAKE 
Of course we want to sell you your berry plants for this year, That is 
why we are sending you this little booklet, but really we are genuinely 
interested in your success, for the success of our customers is the basis of 
any success we may possibly achieve. May we point out that you can make 
a mistake:— 
1. By paying more than good true-to 
naine and carefully packed plants are 
really worth. If you do not send us 
your order, you may pay more but 
you cannot buy better. 
2. By failure to get your plants in 
time to set early, for an early plant- 
ing is a big start on the road to suc- 
cess. Order early and have them 
shipped as early as there is a reason- 
able prospect of using them. The 
way ours are packed they will keep, 
it placed where it is cool and damp, 
for several days after arrival. 
3. By digging your own plants and 
denying the variety you grow the 
advantage of a change of soil and 
climate, so often of such great ad- 
vantage to them. 
4. By failure to get stock true-to 
name. You want what you buy. We 
use our utmost endeavor to safe- 
guard our customers in this respect, 
and believe that 99 percent of all 
that we have ever shipped was true- 
to-label. 
5. By setting plants not grown for 
plants alone. From us you get the 
whole bed, and from a warm, sandy 
soil. No short broken roots. 
6. By buying any except fresh dug 
and well packed stock. We do not 
store except for short periods and 
we do pack carefully in plenty of 
damp moss and in slatted crates that 
give the crowns plenty of light and 
air. 
7. By trying to get plants below the 
cost of production for good true-to 
name stock. 
8. By a failure to select a proper 
soil, for every berry grower of ex- 
tensive experience has found that fre- 
quently his berry plants have refused 
to grow. As a rule he has errone- 
ously attributed this to disease in the 
plants, especially if they have been 
purchased rather than propagated by 
himself. Experiments have convinc- 
ed many growers that the real troub- 
le is in the soil itself, that there are 
certain places where it is practically 
impossible to grow berries success- 
fully. Whether this refusal of berry 
plants to grow in these given places 
is due to the lack of a certain bac- 
teria or plant food, or whether the 
soil contains some poison that kills 
the plants, is a moot question as yet, 
and one that number of State Ex- 
periment Stations are now at work 
on. We strongly suggest that if you 
are having trouble you have your 
soil tested for acidity. 
Our life-long experience in growing Strawberries has taught us, however, 
that a number of kinds are practically immune from trouble on any soil, 
while there are others that have to be planted on favorable soils or they refuse 
to grow. In order that our friends may have the benefit of our experience 
we propose to call attention to those kinds which will grow anywhere. You 
inay count on Fairland, Blakemore, Premier, Temple, and Sparkle giving a 
good bed, if any in existence will. 
