Gifts that delight all lovers of miniature perfection; 
few items are as interesting to your customers. Many 
shapes and sizes are available; a 12” terrarium is 
illustrated. Intriguing color harmonies and contrasts, 
plus Wilcox’s clever little extra touches in design and 
ornament, make them sell fast! 
$2.50 to $15.00 
always a 
Christmas favor- 
ite, sell faster 
when you display 
Wilcox quality 
plants. Singie 
plants, made up, 
and _ branched. 
4” to gi pots, 
75c to $5.00 
each. 
TERMS: All listed prices are wholesale. Established accounts 30 days net. 
Others C.O.D. Free 
/ in metropolitan Los Angeles. Elsewhere F.O.B. 
Montebello, plus packing charge, shipped by public carrier 
Santa’s sure 
his customers want! 
When you feature these choice items, Santa Claus 
will pitch right in to make sure that they sell out. 
The old boy knows how popular Wilcox plants are; 
year after year he delivers them by the thousands 
to pleased customers who keep coming back for 
more. He has plenty of orders for them already 
on his books. So, be sure to display these items 
which you know old Santa wants. At Wilcox, you 
get top quality you can display with pride ...a 
big selection of all popular items . . . plus a source 
of supply you can count on. For selling out by 
Christmas, that’s the winning combination! 
Attractive plastic planters nearly a foot long, 9/4” 
x 534" x 32", cleverly made up with Wilcox quality 
plantings and ceramic ornaments. Gay holiday colors: 
Red, Yellow, Chartreuse, Bronze and Ivory. 
Set of 4 1 oF EacH coor $] 0.00 
Each or by separate color $2.75 ea. 
Every year, more and more 
people become Saintpaulia en- 
thusiasts. The popularity of 
these delicately colored African 
Violets as gifts has shot up 
like it was jet-propelled. Wil- 
cox offers the finest available 
Ali popular varieties in a wide range of magnificent 
colors, just bursting with spectacular masses of 
blooms. Always a favorite, so it’s wise to order early. 
4” pot 4x6 .6212 ea. 7” pot 10x12 3.00 ea. 
5" pot 6x8 1.50 ea. 7” pot 12x14 4.00 ea. 
6” pot 8x10 2.00 ea. 8” pot 14x16 5.00 ea. 
There’ll be a big demand for these this year, as 
people rush to get copper while they can. And, as 
in the 17’ copper planter illustrated, Wilcox makes 
the plants as impressive as the planters. 
$2.00 to $12.50 
varieties in Blues, Pinks and 
Whites. 
4" pot 75c 5” pot $1.25 
A striking new variety - “Plum Glory” - will make 
a big impression on your Saintpaulia customers. 
Dainty and delightful in their gay colors and rich details. 
Send for Price List and -eess@gi ww. 
iN 
FREE FOLDER sea\i 
illustrating 51 foliage ° ‘ = 3 
plants for all occasions | 
...Mmakes sales easy. 
Exclusive Wilcox dish designs, with choice variety Of ee 
rare and exotic plants. 
$1.75 to $12.50 
oy E Wilcox & [h. 
BEVERLY BOULEVARD & WILCOX AVENUE 
(ONTEBELLO, Los Angeles County, CALIFORNIA 
4” pot $1.00 5” pot $1.50 
Attend WILCOX’S OPEN HOUSE 
SUNDAY SUNDAY 
NOVEMBER 25 DECEMBER 2 
See the finest display we’ve ever had of Christmas 
plants and gift items. 
