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CROTON DIEFFENBACHIA PICTA DIEFFENBACHIA RUDOLPH ROEHRS 
ISSIMA AZALEA | CALADIUM 
(VARIE. CHINESE EVERGREEN) (CHINESE EVERGREEN) ARALIA ELEGANT! | ___ (GOLD DUST PLANT) _ : bs 
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TETRAWBERRY BEGONIAD SCHEFFLERA SCHISMATOGLOTTIS ROEBELENI! ‘ SYN 
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mig& ROY F. WILCOX & CO. is engaged in the growing The company is undoubtedly the largest grower of decora- 
of indoor decorative foliage plants for use in the tive foliage plants in the West and has been responsible 
® home, store and office. The company was organ- for the introduction of many of the best foliage plants now 
ized in 1919 and is under the direct management of commonly used for decorative purposes and has con- 
Mr. Roy F. Wilcox—whao is the sole owner. tributed largely to the promotion of this type of decoration. 
This establishment, consisting of more than fifty acres, 
requires the full time services of more than 120 employees 
to maintain its reputation as a grower of quality as well as 
Mr. Wilcox is a graduate of Cornell University and has 
spent his entire life in horticultural pursuits. He is nation- 
ally known as a grower of quality Azaleas, as well as a 
eee aarcit ey van £ Plant (6" to 10" PnP Gi eM A ee ! the widest varieties of this type of plant material. 
A" Foliage House Plant ae peter an Phe re ee ae site ) aHacait bet ee eaticd the fee seat foremost authority on decorative foliage plants. A native 
pt - 1 a itd 4 ° + . anes ee . 
Sees eee oust, Rowering Rn ig ate ae ae meeleret sory. : of Council Bluffs, lowa, his family has operated large All inquiries pertaining to these plants must be directed 
"C" No Flowers H" Slow Growing M" Trailing Plant **Thoroughly saturate the soil and repeat before 
"D" Flowering Plant Pipa iodiumiEschiGrowina "NI" Semi Trailing Plant it approaches the dry side. greenhouse areas there for many years. to your local retail florist or nurseryman. 
owering | 
***Thoroughly saturate the soil and do not repeat 
Es Regular Watering* "J" Fast Growing "O" Medium Large Plant until after soil has partly dried out. 
