BUSINESS TERMS 
2°/o, 10 DAYS, 60 DAYS NET FOR CUSTOMERS OF APPROVED CREDIT 
Discount for cash with order on flower seeds only (Cyclamen seed excepted) 
Less than $25.00 —5% Over $25.00 — 8% 
Prices in this catalog are subject to change without notice... . All goods 
are offered subject to Crop Failures, Shortages or other causes beyond 
our control, and to being unsold on receipt of order... . The prices in this 
catalog are for the trade only. For your own protection do not loan this 
catalog to anyone not entitled to Florists or Wholesale prices. .. . Un- 
known correspondents desiring to open an account are requested to fur- 
nish three trade references with whom they have had credit relations. 
Fred C. Gloeckner & Co., Inc. warrants to the extent of the 
purchase price that seeds or bulbs sold are as described on 
the container within recognized tolerances. Seller gives no 
other or further Warranty, expressed or implied. 
bulbs, plants and cuttings are selected with diligent care as to type, pro- 
ductiveness and freedom from disease so you may have the best upon which to build your 
prospective crops. Our interest in you and your crops by no means ends with the sale, as 
we are more than anxious to have the materials we sell, grow and prove profitable. 
COVER MAN 1952 
Mr. Maurice Joyce, born in Pottsville, Penna., August 
30, 1872. The business so capably operated by Mr. 
Joyce was founded by his father John D. Joyce in 
1860 and has been operated by the same family 
through the years. Although in advanced years, 
Mr. Joyce does a fine job of growing while the re- 
tail establishment is ably conducted by his young 
understudy Richard A. Pugh. The store connected 
with the greenhouses establishment is most artistic- 
ally arranged and is paneled in pecky cypress, it 
has an atmosphere of welcome and one more than 
senses this when you meet this fine old timer or his 
able understudy, Mr. Pugh. We salute Mr. Maurice 
Joyce of Pottsville, Penna. 
, Fred C. 
«15 EAST 26th STREET 
ae “At Madison Square”’ 
NEW YORK 10 
Cable Address: GLOECKNERS, New York 
