“BETTER-BUILT TREES” 
Better Built Trees are the most economical trees to plant. In our efforts to grow, nurse, or build trees of the best quality—we 
call them Better Built Trees. We are catering to such people as are interested in the competition of quality more than price. 
For over sixty years we have been making a special effort to grow and recommend trees that we would plant ourselves. 
There is a difference in the quality of cows, pigs, furniture, clothes and many of the common necessities of life. Better Built 
Trees are the most economical to plant. 
Our customers tell their friends about Better Built Trees. Our reputation is established on the foundation of Better Built Trees. 
Our customers want fruit, shelter and beauty, and feel they can obtain these results quicker and better by planting Better Built Trees. 
There is no substitute for quality. 
“BETTER-BUILT” Ornamental Trees 
Today most of our good ornamental trees are grafted. When 
trees are grown from seed, they vary and have their individ- 
uality the same as people. For example, if 10 seedling elm trees 
(seedlings are not grafted) are planted together along a street, 
they will later develop into 10 diffrent types of trees with no 
two alike. Some will grow compact, some spreading, some 
crooked and unshapely, some may even be weeping or droopy 
in appearance—and a lot of work will be required in pruning 
and training to keep them uniform in appearance. 
But by grafting we know ahead of time just what type of 
trees we will have. They will be exactly like the mother tree. 
Several planted in a line will make a uniform row—all alike. 
Our trees are not like Topsy—‘just growed up’”—but are 
“built” trees. 
“BETTER BUILT” Evergreens 
We transplant our evergreens several times while they are 
young, so as to build the root system first of all—and get them 
ready for planting in their future homes. Tops are staked and 
properly trained. And to obtain specimen trees they must have 
plenty of spacing. By grafting from selected mother trees, ex- 
actly the same superior type is produced, so several of the same 
variety planted together are like “peas in a pod.” 
We are now growing about 80 varieties of evergreens, in- 
cluding numerous dwarf or shrub evergreens for foundation 
and lawn planting. Also, we have numerous types of upright 
Junipers of various shapes and colors. Our assortment is right 
up-to-date and large enough for any type of planting. We have 
introduced some of the best types now being used. 
Some of the best public and home grounds in the mid-west 
are adorned with Marshall’s evergreens. 
Evergreens perform on the stage of the yard the year ‘round. 
“BETTER-BUILT” Roses 
Our test grounds determine the best Roses for the central 
west. All new varieties are tested before being offered to our 
customers. Our method of propagation is the semi-own-root 
way which particularly adapts our Roses to the mid-west. This 
system prevents sprouting, and freezing back will not cause 
them to turn wild like the ordinary budded Roses. We offer 
only selected 2-year grades and guarantee them to bloom. 
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“BETTER-BUILT” Shrubs 
We do all types of landscaping; parks, schools, cemeteries, 
industrial grounds, and home grounds. Many shrubs are re- 
quired in such plantings. Planters are usually anxious for a 
quick showing on these jobs, and want the best plant materials 
they can obtain. Design and good materials are the reasons for 
so many of our successful landscapings. 
Right Varieties for Territory 
We have been in the orchard and nursery business for over 
half a century and know the right varieties for the territory we 
serve. We afhliate with various horticultural societies, co- 
operate with the experiment stations and in every way do every- 
thing we can to be the leaders in our business. 
We want to help every customer to get the kinds of trees 
and plants that will produce the best results for his particular 
needs. Many customers leave it to us to select the varieties for 
their plantings. 
True to Name 
By getting the propagating wood from bearing mother trees, 
confining our orders to what we grow, carefully assembling stock 
and orders, giving our representatives copies of previous orders 
to check for proper replacements, and with a system of checking 
and double checking, we can deliver “‘true-to-name” varieties. 
The average home owner plants only once in many years, so 
quality is certainly important. We have the equipment and the 
trained men. We have enlarged our business because of satisfied 
customers. 
Lost Time is Expensive 
A customer wants trees that bear, and the quicker the results 
he obtains, the more valuable are the trees—and so they are 
more valuable when he first receives them. Bigger plants have 
better root systems—start growth easier—live better and give 
quick results. Quality is remembered long after price is for- 
gotten. 
