SAN FRANCISCO, CALIF. 
Bloom-Rite Azalea Hybrids 
America Leading New Strain of Azaleas 
March to June Delivery 
om 
(ey UU ae ee ee $27.50 PerslOGQ ene, $260.00 
Planted in flats of 50 of one variety 
Price above includes royalty tag 
Ecstasy— White 
Melody—Fuchsia Pink 
Redwing—Red with Orange undertone 
Cardinal—Similar to Redwing in color; smaller in bloom 
Plants are well branched, healthy & ready for planting in 4” pots. 
Propagating of above varieties prohibited unless propagating 
agreements are made in writing with Nurserymen’s Exchange. 
AN EXCITING new sirain of azaleas is making its debut in the 
nurseries this spring. These new azaleas are mainly hybrids be- 
tween the large flowered, early blooming Indicas and the hardy, 
later blooming Kurumes. But certain rhododendrons and other 
azaleas have also been used in the breeding program. 
The originator, L. L. Brooks, started this project 10 years ago. 
He had these objectives in mind: to develop an azalea that would 
stand heat; have a compact, fairly dwarf form with evenly- 
distributed flowers of uniform size over the entire plant at one 
time; glossy, clean foliage; large blooms with exceptional coloring; 
and firm substance and lasting qualities. 
BLOOM-RITE AZALEA REDWING 
Reg. U. S. Pat. Off. 
Redwing is a real winner. It produces extremely beautiful, 
ruffled, hose-in-hose red flowers, with an undertone of orange. 
Except that it has a neater, more compact habit of growth, Red- 
wing is a typical Kurume type. The flowers compare favorably 
in size with the Indicas, and are exceptionally long-lasting. Four 
color picture is shown on cover. 
BLOOM-RITE AZALEA ECSTASY 
Reg. U. S. Pat. Off. 
This hybrid tends toward the Belgian Indicas in flower, foliage, 
and plant habit, although it is more compact, much hardier, and 
easier to grow than the true Indicas. The double, high centered 
flowers, up to 4% inches across, are white, often striped or dashed 
with orchid, and have yellow-green markings in the throat. The 
foliage is light green and glossy. 
BLOOM-RITE AZALEA MELODY 
Reg. U. S. Pat. Off. 
Another Indica type plant, Melody has a more compact habit 
of growth and very dark green, thick, glossy foliage. The fuchsia 
pink flowers are similar to the Kurume, being hose-in-hose—that 
is, with one flower inside of another—but they have the size and 
flat opening habit of the Indicas. 
BLOOMSRITE AZALEA CARDINAL 
Reg. U. S. Pat. Off. 
Similar to Redwing in color of flowers, Cardinal has smaller 
hose-in-hose blooms. Its growth habit is much more compact than 
the Kurumes. 
Zi nts 
Nov.-April 
Azaleas suppep stock—PEAT Moss GROW 
8” Pot 6” Pot 4” Pot 
Above picture indicates quality of our superb Budded Azalea stock 
listed below. 
Our pot grown Azaleas are best as there is no transplanting 
shock like there would be in field grown stock. Azaleas are 
heavily budded ready for forcing. 
Pot Size Price 
CEN em MRNA! AE Ae Sek a WN MOG = + ey Va Sh Weed $ .45 each 
Pe ah PE SG eee SES ales eae ee 2 SR ne 1.10 each 
{Adnan SOURMN, SNA we OE Mee Pe ES eS orge  e dee eet 2.05 each 
+—Christmas Forcing “Easter Forcing 
+Avenir (Indica)—Single salmon-pink 
Brilliant (Indica)—Dark red, double 
“Chas. Encke (Kurume)—Single white flower with red 
+Coral Bells (Kurume)}—Pink for Christmas 
“Coral Vervaeneana (Indica)—Double coral pink 
tDr. Bergman (Indica)—Salmon pink, red veining 
*Eclaveur (Indica)—Double dark red 
tErie (Indica})—Double salmon white markings 
tHexe (Kurume)—Red 
*Jane Haerens (Indica)—Deep pink double 
*Madame Pericat (Pericat)—Double pink for Easter 
+Madame Petrick (Indica)—Double rose-red 
+Madame Petrick Superba (Indica)—-Double white with red 
“Mme, J. Vervane (Indica)—Single white with red 
+Mrs. Fred Sanders (Indica)—Double dark red 
“Niobe (Indica)—Double white flower. Fine for Easter 
tPaul Schame (Indica)—Double salmon 
“Pearl De Sweynarde (Indica)—Double pink 
*Prof. Wolters (Indica)—Single, rose-pink, margined white 
“Snowdrift (Kurume}—White single for Easter 
*Super Orange (Indica)—Double orange 
*Sweetheart (Pericat)—Double pink for Easter 
*Temperance (Indica)—Double light lavender 
+Triumph (Indica)—Double red with purple sheen 
+Vervaeneana (Indica)—Salmon-rose on white 
+Vervaeneana Alba (Indica}—Double white 
*Violeacea (Indica)—Double purple ; 
+William Van Orange (Indica)—Single orange, bushy 
Azaleas in Flats a Daleeey 
F.O.B., Northwest 
$15.00 per 100 $145.00 per 1000 
Planted 50 plants to a flat, all plants are well branched ready 
for 4” post. Packing at cost. No orders for less than 3 flats. No 
half flats. 
Hexe Twenty Grand—Rose 
Sweetheart Supreme Jane Haerens 
Paul Schame Coral Bells 
Van Der Cruysen Triumph 
Albert & Elizabeth B. Saffelase—Orange 
Eclaveur Snow Drift 
Violeacia Mme. Pericat 
Prof. Walters Vivid-Red Trailing or basket type 
Lentengroot—Light Red 
Twenty-five 
