CATALOG 
CONTAINERS 
DISCARDS 
RETAIL 
PRICES 
PATENTS 
TRADEMARKS 
EXCLUSIVELY 
WHOLESALE 
PLEASE NOTE THESE POINTS 
A completely new classification of daffodils has gone into effect this year and 
we have, therefore, re-written and re-arranged our offerings to bring them in 
line with the official classification. Many new descriptions have been made 
and our listing of daffodils, iris and lilies has been expanded to cover the 
greater number of varieties that we ourselves grow. 
After years of experimentation with new types of containers we have come to 
the conclusion that our well-known tray crates give the bulbs the best possible 
protection. We shall use them exclusively on all long-distance shipments. We 
still have a number of our fibreboard and wood containers on hand and shall 
use them for local shipments until the supply is exhausted. 
Every year, during the flowering season, we score all our daffodils. Again 
at harvest time we check on the quantity and quality of the bulbs produced, 
and all varieties that have scored low are then discarded. This year the 
varieties Lucinius, Milford Haven, Red Cross, Mrs. J. C. Bodger, Sierra Gold 
and March Sunshine have thus been discarded, together with an undetermined 
number of varieties which have been sent to us for trial. Our customers are 
requested to take note of these discards. 
Many of our customers ask us to suggest retail prices on all our bulbs. We 
believe that for all except the very cheapest bulbs a mark-up of two and a 
half times our list price is sufficient to cover all contingencies and leave a 
fair margin of profit. High-priced items should be sold for double our price. 
Low-priced items can stand a price of three times cost. 
The lilies which we have patented and the strains for which we have obtained 
a trademarked name are so designated on this list. Our customers are 
requested to use these designations in their catalogs and lists, since it pro- 
tects them as much as our firm against unfair competition based on cheaper 
substitutes and untrue stock. Our lilies are constantly re-selected and none 
is sold to other growers or dealers for resale to the trade without our 
express license. To date no such licenses have been given out by us. 
We cater exclusively to the legitimate seed and catalog trade and purposely 
do not send our catalogs or price lists to any other persons or firms. We do 
not sell to florists, gardeners or to anyone else who does not buy bulbs for 
re-sale purposes. All inquiries and orders from such sources are turned over 
to our dealers. 
PAcE ll 
