f N D IVE Sow seed in early spring, then again in June or 
July for late crop. Tie up the leaves for 2 weeks 
with soft twine or raffia to blanch them before using 
or selling. One ounce will sow a row about 200 feet 
long; 4 lbs. for an acre. (90 days to table use.) 
9 A grand and popular variety. Plants 
Schell’s Golden Heart. are larger than other sorts, the 
leaves very beautifully fringed, and their stems broad. The ‘‘hearts”’ 
blanch to a rich golden yellow, blending out to pure white. Pkt. 10 ets.3 
oz. 35 ets.; 4b. 95 cts.; Ib. $2.75. 
A fine, very curly variety with center blanching to 
Green Curled. creamy yellow. Pkt. 10 ets.; oz. 30 cts.; 14]hb. 
lb. 75 cts.; Ib. $2. 
W : Extremely curly leaves of a very light green, 
White Curled. blanching to white in the center. Pkt. 10 cts.; 
oz. 30 cts.3; 4lb. 75 ets.; Ib. $2. 
Fullheart Batavian. (Escarolle.) Large, broad, plain dark 
ee ee STORM leaves CULledsOniyaSLiont yuOonseie 
edges and blanching to beautiful yellow. Pkt. 10 cts.; oz. 30 cts.; 
1Alb. 75 ets.; Ib. $2. 
; : Entirely / type of 
Endive Deep Heart Fringed. Entirely new type, of 
Endive 
heart Batavian and Green Curled but more upright in growth than - epee 
either, never flat on the ground. Rich green, deeply fringed leaves and Schell’s Golden Heart Endive 
well filled with hearts of creamy yellow. Pkt. 10 cts.; oz. 35 cts.; 
Alb. 85 cts.; lb. $2.25. 
CAU i] it LOW f One ounce will produce 
about 3,000 plants 
Start seed indoors in February or March; outside in April or 
May. Plants from seed sown are ready to set out in about 30 
days; from then until headed 52 to 65 or 80 days for early and late 
varieties. When the heads start to form, about 3 inches in 
diameter, tie the leaves or pin them at the top to bleach the 
heads a snowy white. Use a different kind of string for each 
day you tie them, so you will know which to open first. We sin- 
cerely believe that there is no better quality anywhere than the 
following varieties. 
SCHELL’S CAULIFLOWER, SPECIAL-STOCK EXTRA- 
EARLY SNOWBALL. Our special stock of this popular 
variety is unequaled. Plants are erect with ample foliage to 
cover the heads. Ready in 52 days from setting out plants. 
Large heads. Pkt. 25 ects.; 140z. $1.25; Woz. $2.25; oz. 
$4; 14lb. $12; lb. $40. 
SCHELL’S CAULIFLOW- 
ER, LARGE EARLY 
SNOWBALL. Beautiful 
large snow white heads on 
upright plants with leaves 
tall; inner leaves cover the 
heads well. 65 days from 
plants to heads. Pkt. 
25 ects.; Woz. $1.25; 
140z. $2.25; oz. $43 Mlb. 
$12; lb. $40. 
SCHELL’S CAULIFLOW- 
ER, DRY WEATHER. It 
grows tall and has proved 
to be able to withstand 
hot, dry weather, producing 
large, white heads in spite 
of lacking the moisture re- 
quired by other varieties. 
70 days. Pkt. 25 cets.; 
Woz. $13; Woz. $1.75; 
oz. $3; 41b. $8; lb. $30. 
Super Snowball. Pkt. 25 
ets.; Y,0z. $13 ,0z. $1.75; 
oz. $3; 141b. $83 Ib. $30. 
Cee 
b 66 99 Never have we seen anything to equal it in proaucing so 
SCH EL L S SE NSATIO N CA U L IFLOWE R. uniformly a crop of practically 100% perfectly beautiful 
heads for early or late crop. Whether you grow acres of Cauliflower or smaller quantities, we urge you, for your own benefit, to be sure 
to make it “Sensation” this year, or at least part of it. Another year you will want all ‘‘Sensation’”. Pkt. 25 cts.; 5 pkts. $1; 402. 
$1.25; Woz. $2.25; oz. $4; 14Ib. $12; lb. $40; 10 Ibs. $350. F eee “Heine. atte ‘stale : 
EGG PLAN One ounce will produce 2,000 
plants; 8,000 plants per acre 
(75 days to table use) 
The fruits are large, jet-black, of fine shape. 
Black Beauty Our strain of Black Beauty is bred to a jet- 
black (this picture does not do it justice). Gardeners refer to our 
special stock of Black Beauty as ‘*‘Schell’s Jet-Black Strain.’’ They 
get a premium of 50 cts. to 75 cts. per basket more for ours. Try our 
Black Beauty this year. They ripen early. Pkt. 10 ets.; 140z. 40 cts.; 
oz. 75 cts.; lb. $2; lb. $7. 
New York Improved Spineless. Color purplish black. Pkt. 10 cts.; 
Voz. 35 cts.; oz. 60 cts.; 1b. $1.75; lb. $6.50. 
Schell’s Black Egyptian. The earliest Eggplant. A heavy yielder, 
shaped like a cucumber. Skin smooth and black. Pkt. 10 cts.; 
Yooz. 35 cts.; oz. 60 cts.; 1b. $1.75; lb. $6.50. 
Fort Myers Market. Very productive, high bush variety. Fruits 9 to 
10 inches long, 514 to 6% inches in diameter. Deep purple-black. ate SOE : See Saas ; 
Pkt. 10 cts.; oz. 60 cts.; 14lb. $1.75; lb. $6. Schell’s Black Beauty Eggplant. Our “‘jet-black strain.” 
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