PLEASE NOTE THESE POINTS 
QUALITY Our dahlias are all grown on fertile, sandy loam and we believe the roots we produce are 
oF of the very highest quality you can possibly obtain. Our roots are not over large in size 
as are those grown on clay and heavier soils and they are always clean, plump and ful y 
matured and keep perfectly until planting season without rotting or shriveling. 
SERVICE We believe the-service we give our customris is as near perfect as is humanly possible. 
Orders are filled promptly, roots are carefu ly inspected before packing and we pack in 
light. strong containers so they will reach you in perfect condition, yet without danger of 
injury in transit. We are equipped to put up roots in any special type package required and to ship direct to customers 
under your own label if so desired. : 
INTEGRITY We have been growing dahlias for many years and supply nearly all of the seed an4 
nursery houses of national repute in the great midwest as we!l as florists and r any 
nursery and seed houses in ali parts of the United States. In all this time we have 
never yet received a complaint from any customer as to stock being of poor quality and not true to name. We try to 
impress on our customers the importance of considering this point of integrity of the grower when making connections 
for their supply. 
PRICE Qur prices are based on the actual cost of production regardless of what other growers may 
charge for the same variety. These prices are the same to all customers under the same con- 
ditions and will not admit of any further reduction in any case. 
RESERVATIONS We are glad to book orders for stock to be reserved or held for shipment 
at a later date, without deposit or obligation on your part to take the stock 
so reserved, assuming of course that your reservation order is placed in good 
faith, and that you will look to us for such part of stock reserved as you may actually require in filling your orders. 
Where full reservation has not been taken by May Ist, we assume that any balance remaining uncalled for at that 
time will not be required and that we are at liberty to release same to other customers after that date unless definitely 
instructed otherwise. Where we are holding stock to be shipped direct as ordered, reservations hold good until June Ist, 
after which date no orders can be filled. 
The fact of a reservation order having been accepted does not imply acceptance of credit. 
SMALL ORDERS While we are pleased to receive small orders from those who may wish to 
try out our stock, or who may need some special items on which they are 
short or which may not be obtainable from their regular source of supply, 
we cannot accept orders for one or two roots only of each of an extended list of varieties. Remember, we do not ac- 
cept retail orders and refer all retail customers to the regular retail trade. 
CREDITS If total order amounts to less than 550.00. please do not ask us to extend credit because it is 
impracticable for us to obtain special credit reports on customers whose orders are for less 
thon that amount. If total order amounts to more than $50.00, credit will be granted only 
when we consider same justified by report from commercial agencies. 
No roots will be sold on deferred or installment payment plan and no further credit will be granted to those whose 
accounts are in arrears. 
EXCLUSIVELY WHOLESALE We cater exclusively to the legitimate seed 
and nursery trade, and do not purposely 
send our prices and bulletins to any other 
person. Occasionally, however, these reach the hands of those who are not entitled to receive them. For the benefit of 
our customers, therefore, we wish to state that we do not consider a printed letterhead or business card as_ sufficient 
evidence of trade classification. If you are not listed in the regular trade directories, please send us a copy of your 
printed price list or other evidence that you are actually engaged in the business of selling stock in the seed, nursery or 
floral line. 
EARLY In spite of the fact that every element of cost that enters into our product is 
ORDER going up — labor, paper, boxes and packing material, fuel, taxes, etc.,—it 
will be noted that we have advanced prices on only a few items, while many 
cthers have been lowered considerably. We, therefore, urge our customers to get their reservation orders in early and 
thus greatly facilitate our handling of such orders during the shipping season. 
