THE SECRET IS OUT 
For generations the growing of fine Orchids 
was a closely guarded trade secret. Today, thou- 
sands of men and women who have never grown 
anything more than a radish are growing real 
Orchids in their homes. They are doing it with 
less fuss and care than that required by the 
average house plant. 
Cattleya Orchids are air plants. They live 
chiefly on air, water and filtered sunshine or 
daylight. When these are given in correct 
proportions the plant converts them into food 
and stores it up in the bulbous part of the plant. 
For this reason Orchids never need to be fed or 
fertilized like other plants. That is why they 
have survived thousands of years in the jungles, 
deserts and mountains under all kinds of adverse 
conditions. 
Orchids are very adaptable. They will thrive 
beautifully in any home where African Violets 
will grow, since the amount of light necessary 
to flower an African Violet is perfect for an 
Orchid. Yet, Orchids are far less exacting in 
their needs and requirements than African 
Violets, roses, gardenias, or a row of cabbages! 
. . Orchids are nearly immune to all plant 
diseases and will often go for years without a 
single spraying. 
