Off-Season Mum tests at West Chicago. Ratings are being recorded here in our “Gray Book” on 
several new varieties. These Gray Book ratings cover over 250 varieties flowered at appropriate seasons 
round the year, and are an important guide in our Mum programming work for other growers. Left, 
Jack McCluskie; right, Vic Ball. 
Gall Off- Season 
MUM PLANNING SERVICE 
Let’s face it: off-season Mum schedules aren‘t the simplest things in the 
world—and the selection of proper varieties for different seasons is even 
more complicated. To assist our Mum customers with this important task, 
we have set up a Ball Mum Planning Service. In charge is our Mr. Jack 
McCluskie, a graduate of Penn. State, Floriculture Department. Jack has 
been devoting his full time to study of latest off-season Mum Schedule 
and variety work, has been in charge of our off-season variety testing 
program at West Chicago. He has programmed Mums for smaller retail 
growers—and for larger 3-crops-a-year market operators. The lifetime 
of experience by the Ball organization as market growers of Mums stands 
behind this service. 
Why not let specialists give you a hand with your Mum planning? 
It’s a free service to Ball Mum customers! 
HOW THE SERVICE WORKS: 
1. You furnish us the number and size of benches, when each will 
be available, when you want to be in flower. Specify proportion of Stand- 
ards and Pomps. 
2. We work out a complete planting plan—all shading, lighting 
dates, temperatures, varieties recommended, and number of cuttings of 
each. It now goes to you. 
3. You look it over__make any changes you feel necessary, espec- 
ially as regards local market preferences for colors, etc. 
4. Return program to us; we enter order for cuttings. 
INTERESTED? 
Write us, attention Mum Planning Service. 
GEO. J. BALL, INC. “uc 
