FOR FALL USE 
ON NEW OR 
RESEEDING JOBS 
Tree COULARDS FORMULA | 
T/215- . 
SPRING USE Only for those who want, 
BUT BEST 
the very finest, permanent . 
Sawns-in good or had weather 
» NO FILLER .& 100% ORGANIC 
Probably the only Balanced Turf Food ever made in this country 
with 100% of the Nitrogen from Organics. 
Undoubtedly the 1st time one person in 25,000 has ever seen a formula worked out on paper, 
like this. Such information is regarded as “Hidden Secrets” of the “Inner Sanctum.” To that we 
say BOSH. We consider our “Inner Sanctum’ membership is open to everyone. 
Have you ever been offered a chance to buy a LAWN 
FOOD having 714% Nitrogen, 15% Phosphorus and 5 % 
of Potash with 100% of the Nitrogen derived from 
ORGANIC MATERIALS, viz., DRIED GROUND BLOOD, 
MEAT TANKAGE, GROUND FISH SCRAP, BONE 
MEAL and COTTONSEED MEAL? 
It should make a careful buyer THINK because NOW, 
for PROBABLY, the FIRST TIME IN YOUR LIFE* you 
can get such a mixture known as GOULARD’S FORMULA 
and guaranteed WITHOUT ONE OUNCE of INORGANIC 
CHEMICAL SALTS (certainly N.G. for winter's slow feed- 
ing demands and a dead loss regardless of price compari- 
son). 
Whether it’s a new lawn or a renovation job in the next 
5 weeks insist on GOULARD’S 714-15-5 All Organic 
Formula. 
Read your experiment station reports about the chronically 
low phosphorus content of almost all soil and especially 
eastern. We consider even 10% too low for Fall feeding 
and so will you, after using 15% which you probably have 
never even been able to buy in branded mixed fertilizers. 
The 74% of ORGANIC MATERIAL (none of which 
has less than a cost range of about $100.00 to $150.00 per 
ton) in GOULARD’S FORMULA FEEDS WITHIN 10 
DAYS AND CONTINUES FOR A FULL YEAR. That's 
what all Gardeners have been demanding for years. But 
have they been able to get it? NO AND DOUBLE NO. 
HOW USED—GOULARD’S (100% Organic Nitrogen 
in BLOOD, FISH, MEAT, BONE and COTTONSEED 
MEAL) FORMULA is in a free flowing semi-powdered 
mechanical condition to apply with spreader or broadcast by 
hand at the rate of 114 lbs. to 100 square feet of new lawn, 
either 3 or 4 days before or after the new seed is planted 
or the seed and GOULARD’S FORMULA can be applied 
at the SAME time with NO HARM to seed germination. 
We always like to see the lawn food applied, raked in 
and wet down about 3 days in advance of seeding, which 
obviously makes better sense and our “champ” Greenkeep- 
ex's trade follow that practice. 
About the middle of March, apply another POUND to 
the same 100 sq. ft. Note the color you get in late May— 
lasting thru-out dry summers. 
When you see and really begin to understand the perman- 
ency of HIGH GRADE ORGANICS ON EVERYTHING 
THAT GROWS you'll quit being expensively misled by 
many of these fantastic fertilizer claims of the past few 
years. 
OLD LAWNS—Apply one (1) pound of GOU- 
LARD’S FORMULA to 100 sq. ft. during September and 
in late November repeat the same application and then next 
May the same dose. 
No. of Lbs. Phos- 
Ina Ton Material Nitrogen phorus Potash 
(1) 100 UREA 43. 0. 0. 
(2) 300 Dried Ground Blood 42. hy 0. 
(3) 200 Nitrogenous Meat 
Tankage 22. 0. 0. 
(4) 200 Dried Ground Fish Scrap 21: 8. 0. 
(5) 200 Cotton Seed Meal 13. 5. 3. 
(6) 100 Castor Pomace 6. als i 
(7) 100 Pure Raw Bone Meal 4, 12s 0. 
600 Triple Superphosphate 0. 288. 0. 
165 Muriate Potash 0. 0. 100. 
35 Trace elements of Boron, 0. 0. 0. 
Zinc, Molybdenum, Iron, 
Magnesium, Sulphate 
and Manganese 
2000 Pounds of plant food, —— — — 
per ton 151. 314. 104. 
Pounds of plant food, 
per cwt. 7.55 15.7 6.2 
Note—(1) Not one pound of FILLER 
(2) All the Nitrogen from organics of the 7 highest type 
of raw materials the market affords. 
(3) All nitrogen materials in regular order of solubility 
from No. 1 to 7 (inc.) feeding from 10 to 500 days, 
progressively, based on normal weather conditions. 
Prepaid to your home if located within 500 miles of N. Y. City 
Please remit with your order since we cannot handle C.O.D.’s 
100 Ibs. —— @ $12.69 
25 Ibs. —— @ $ 4.59 
50 Ibs. @ $7.49 
15 Ibs. —— @ $2.79 
HY GANIC? 
FOR SUPERFINE 
LAWNS & SPECIMEN 
LAWN- FAIRWAYS 
= Specimen trees 
and shrubs. 
TREES — ORNAMENTALS >; gesauaaa 4 
In general, good grass or lawn turf needs a lot 
more Nitrogen than is required for Flowers, Vege- 
tables, etc. You can say the same thing when it 
comes to feeding TREES. Then again LAWNS and 
TREES don’t need nearly as much phosphorus and 
potash as these other plants. Just the right amount of 
phosphorus for a rich, deep color and potash to re- 
sist root disease. 
Here again is where the KIND of ORGANIC 
NITROGEN is what counts and gives a real result, 
even on poor soils. Quick acting Nitrogen accom- 
plishes about one thing—a spectacular showing with- 
in 30 days and a “wash-out” after that. 
This special HYGANIC formula is bought and 
used annually in carload and truckload lots (15 tons) 
by the Golf Greenkeepers and Tree Experts. These 
professionals are not visionary or theoretical but are 
hard working, down to earth folks who can look at a 
section of grass or a tree at a long distance and usually 
hit the answer as to what’s wrong. 
One trial of our HYGANIC 10-6-4 at the rate of 
15 lbs. per 1000 square feet,(x) broadcast by hand 
or with wheel spreader, during April and 10 pounds 
more over the same area (to crowd out the “crab”) 
in June will convince you that our professional trade 
know what they are doing. Note the protracted dark 
green beautiful color. Let’s call it the Fish and Blood 
color. Get rid of that yellow jaundice July hue with 
“RUN OF PILE” fertilizers. 
25 Ibs. (via Parcel Post) .............. @ $3.98 
(Enough for 1650 Square Feet of Lawn Area—(x)—) 
100 lbs. (via Express within a 
radius of 500 miles).................. @ $10.98 
(Enough for 6600 Square Feet of Lawn Area—(x)—) 
6 100 YRS. HENCE. IT WILL NEVER BE ANYTHING ELSE, BUT => 
