PROFITS for SPRING 
With the beginning of the spring planting season for the professional grower we submit 
here a varied list of*specialty and high quality standard items which are much in demand 
at this season of the year. Many of the specialties are of our own breeding and growing and 
are backed by 50 years of careful development under the control of our own family. Those 
items that are not of our own development and growing come to us from other specialist 
growers who are just as careful in their work as we have been so we feel quite confident 
that all material offered herein is from the very top strata of quality in the horticultural 
HARROLD'S PEDIGREED STRAIN PANSIES 
These have been our major specialty for more than 50 years now and it is with them 
that we have done probably more work than any other firm now in the field. They have 
been widely accepted by the professional growers throughout the world as we ship seeds to 
about every country and locality where they may be successfully grown. They have been 
NATIONALLY ADVERTISED in an extensive manner over the past 30 years in all forms 
of publicity (magazine, trade journal, radio and direct mail) until they have a large plus 
value to you because of the wide acquaintance and acceptance that they have built. This 
line also affords you a greater selection of varieties and colors (many bred especially for 
special purposes that are exclusive to the Harrold’s Pedigreed Line) than any other line of 
stock offered in America. We suggest the following pages be carefully examined. There 
you will find the exact variety that meets your needs best. 
PLANT PANSIES AND VIOLAS NOW FOR SPRING SALES 
We suggest that you plant these between now and February 20th for nice plants to fill 
the spring bedding plant needs. If you have a cool greenhouse or lightly heated frame, seeds 
planted by January 20th can be had showing first bloom by the time bedding plant sales 
gets started in April. Started with mild heat through the germination period and transplant- 
ing, they can then be shifted to cold frames, clearing the indoor space in time for spreading 
the less hardy plants along in March. This way they will pay for space not needed early and 
grow into further profits in less expensive outdoor space suited for few other easily grown 
plants. Pansies are always popular if the sales price can be maintained within reason. 
In this matter of cost you again have reason for using spring planting with Pansies. In 
the past the market has been well supplied with cheap Pansy plants for spring delivery in 
' almost every part of the country. Today the situation has changed and we predict that this 
spring there will be a severe shortage of these plants in many parts of the country. The 
past few years increasing growing costs have gradually reduced the operations of oldtime 
wholesale growers and this past year has seen transportation costs reach the point where 
shipping of these plants in quantity over long distance is becoming impractical. Transplanted 
Pansy plants in bud and bloom shipped a distance of 1,000 to 1,500 miles can add nearly 
as much as the wholesale price of the plants to the total cost in transportation. This is a 
very substantial reason why you can make a double profit by planting now to meet your 
spring needs. It is not our intention here to discourage the purchase of Pansy plants if 
your source of supply is near enough to you to make that practical. With the limited supply 
that will be available in quality stock there will be a market for what is available within 
a practical area. We do say, however, that now is the time to examine this matter and 
decide which of the two ways you'll handle it. If you decide on ordering plants from any 
source NOW is the time to get that order booked. IF PLANTING SEEDS NOW is the 
more practical way, NOW IS THE TIME TO ORDER THEM. We hope that you'll 
decide to use HARROLD’S PEDIGREED STRAIN PANSIES AND VIOLAS if you 
do. Specify Harrold’s Pedigreed Pansies when ordering plants or order the seeds direct 
from the originator. © 1953 
harrold's Graphic - arts GRants pass, OREGON. 
