Part of a typical row of Florida Golden No. 15 Celery 
FLORIDA GOLDEN NO. 15. (115 days.) After many years of 
breeding, selecting, and testing by our breeding department, 
we introduced this improved variety. It is intermediate be- 
tween the Old Golden and Special or Golden Plume types, 
possessing the desirable characteristics of both types. It is 
recommended especially for a Florida mid-winter crop because 
it withstands cold weather better than most varieties of the 
Special or Golden Plume type. Our Improved stock has been 
selected for uniformly long, thick, round ribs, large full hearts 
of rich golden yellow color, and for heavy yields of good sizes. 
The ribs average eight to ten inches in the first joint, are not 
thin and flat, but are rounded and exceptionally thick. The 
plants range from 21 to 24 inches over all, making a most at- 
tractive pack. This is one of the best varieties for a mid-winter 
crop in Florida. 
Pkt. 15c; 12 oz. $1.00; 1 oz. $1.50; 14 Ib. $4.00; 
1 Ib. $15.00 
COLLARD 
Sow 14 pound in seedbed to plant an acre, or plant 
\4 pound per acre in field. 
For the garden make two sowings at different times. Sow 1 
packet in seedbed for 35 plants for each planting to set 50 
feet of row, or plant one packet in 50 feet of row at each 
planting for a family of 3 or 4 people. 
Culture. Collard is an old standby for winter greens all over 
the South. May be started in seedbeds or seed may be planted 
direct in the field, in rows 214 to 3 feet apart, with plants 14 
to 18 inches apart in the row. Use about 1200 pounds of a 
4-7-5 fertilizer per acre before setting plants. Collard can be 
planted every month of the year in Florida, but it grows best 
and produces the highest edible quality during cool weather. 
This vegetable should be included in every Florida family 
garden, as it is very hardy, easy to grow and will furnish an 
abundance of greens, high in health-producing vitamins. 
The number of days in parentheses after each variety indi- 
cates the number of days from setting out plants to harvest. 
It requires about a month in the seedbed to get plants from 
seed sowing to transplanting stage. 
Prices quoted are postpaid. 
Write for special prices on larger quantities. 
GEORGIA OR SOUTHERN. (50 days.) A non-heading type 
of the cabbage family, very extensively grown for greens in 
home and commercial gardens in Florida. Plant grows from 
two to three feet tall, is erect and spreading, with many large, 
undulated leaves on a white stem. Withstands cold as well as 
heat, and adverse soil conditions. A high yielding hardy type, 
of excellent quality when cooked. This is the old standard 
variety for Florida and the South, and is used more exten- 
sively than any other variety. 
Pkt. 10c; oz. 15c; 14 Ib. 35c; 1 Ib. $1.00 
5 to 25 Ibs. 90c per Ib. 
The supply of all Collard seed is very short until 
summer of 1953. 
LOUISIANA SWEET (Dark Green Strain). (50 days.) Unlike 
other Collards the leaf blades develop from the base up the 
entire length of the leaf-stem, making a very attractive, heavier- 
foliaged type. The plant has been bred to develop a deep, 
compact, rosette center with a large mass of thick, tender, 
dark green leaves entirely free of purple or red color. 
Pkt. 10c; 0z. 15c; %4 Ib. 35c; 1 Ib. $1.00 5 
5 to 25 Ibs. 90c per Ib. 
VATES. (55 days.) This variety of collard was developed by 
Dr. M. M. Parker, Horticulturist and Vice Director of the Vir- 
ginia Truck Experiment Station at Norfolk, Va. 
It makes a very large, vigorous, rather low growing plant, 
not subject to wind damage, with very large, broad, heavy, 
thick leaf blades, the leaf blade developing from the base of the 
short stem or petiole. The leaves are smooth with an attractive 
deep, dark green color, the stems and leaves never turning 
yellow or purplish even in the coldest weather or on poor soils. 
It retains this deep green color in shipment and on the markets. 
It ships and holds up, retaining a fresh appearance, much 
longer than other varieties. It is an enormous yield, large 
growers in the Norfolk area claiming they average 700 bushels 
per acre, and as high as 1000 bushels per acre have been 
secured. It is very slow to bolt to seed in cold or hot weather. 
It is exceedingly uniform as to plant type and free of mixture, 
our stock having been grown direct from the originator’s most 
recent selection. In quality it is claimed to be superior to any 
of the old standard varieties. 
Pkt. 10c; 02z. 15c; 1% Ib. 35c; 1 Ib. $1.00 
5 to 25 Ibs. 90c per Ib. 
FLORIDA SAVOY (Long Stem). For cropping and bunching. 
(50 days.) This distinctly new variety was developed in 
Florida from the old True Georgia by many years of con- 
tinuous selection for a type of slow seeding, uniform, true to 
type collard that would produce a heavy crop of leaves con- 
tinuously over a long season. The plant grows very tall, and 
the large, rich green, heavy lower leaves with long stems can 
be cropped and bunched for market every ten days or two 
weeks throughout the season. The plant makes an enormous 
yield of very large, thick, heavy, beautiful, slightly savoyed or 
curly leaves which are very tender and have an exceptionally 
sweet taste. For maximum yields, successive harvests of the 
large, heavy leaves as they develop up the stem should be made 
and tied in bunches, this variety not being adapted for harvest- 
ing the whole plant unless harvested very young. Every Florida 
collard grower should plant this new heavy yielding, attractive 
appearing, high quality variety. 
Pkt. 10c; oz. 15c; 4% Ib. 35c; 1 Ib. $1.00; 5 Ibs. 90c per Ib. 
Florida Savoy (Long Stem) Collard, showing immense 
size of leaves 
General Offices and Mail Order Department, Plant City, Florida 1b 
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