Stern’s Thrilling New Indoor Plant. . 
“Christmas Lily” 
(Thermo-Treated Giant Amaryllis) 
GIANT FLOWERS! Up to 9 Inches Across. 
GUARANTEED TO BLOOM 
6 TO 8 WEEKS; AFTER PLANTING 
BLAZING TRUMPET FLOWERS AT CHRISTMAS! Now you can 
have an amazing Christmas “flower show” that will astound your 
friends. Immense blooms up to 9 inches across. Spectacular in size 
and color. Never anything just like them. 
These colossal Stern's “Christmas Lilies” bloom months earlier than ordinary amaryllis because 
they are a special strain—especially treated for earlier bloom. Each bulb often produces two or 
three enormous flower stalks—each stalk yields three and four gigantic blossoms of broad over- 
lapping petals. Their blazing scarlet beauty will brighten your Christmas season with spectac- 
ular beauty. At least 1 plant is a “must’’ 
display! 
for any flower lover — 3 or more make a breathtaking 
EASY TO GROW! Plant these Stern's “Christmas Lilies” in ordinary potting soil 6 to 8 weeks be- 
fore the Christmas season. Water regularly. They will flower even in hot dry apartments. They 
thrive in any warm light location. (Not necessary to keep in dark). Within a few days after plant- 
ing, the huge flower buds appear. Each bulb will produce gorgeous blooms for 10 or more years, 
Simple Instructions sent with every shipment. 
GIANT IMPORTED BULBS—BLAZING DEEP RED. Postpaid: Each $3.75; 3 for $10.00. 
Stern's SYSTEMIC 
INSECTICIDE 
New Insecticide Absorbed by Plants 
Insects Bite Plant and Die! 
Keeps Plants Free of Insects 3 to 5 Months 
With One Application 
New discovery! Most exciting new principle of 
insect control! Stern's SYSTEMIC INSECTI- 
CIDE is applied to the soil—not a spray ora 
dust. Plants take up chemicals from the soil— 
through their roots—thereby repelling or kill- 
ing insects that try to live on foliage or stem. 
For control of Mite, Aphids and Red Spider on 
African Violets and other flowering and orna- 
mental plants such as Geraniums, Mums, Ivy, 
Ferns, Philodendron, Cyclamen. For flowering 
and ornamental plants only. 
Simple—Easy to Use—Economical 
NO spraying, dusting, messing, weighing or 
burning. Simply place capsule on the soil of 
potted plant or spread contents of capsule 
over the soil, and water. When the chemicals 
are dissolved into the soil, the plant absorbs 
the insecticide, kills insects that attempt to 
feed on foliage and stem. Economical! One 
capsule treats plant in 4-inch pot for 3 to 5 
months. Complete instructions in package. 
Low Cost ‘Plant Insurance” 
Each package contains 30 capsules—treats 30 
or more house plants. Protect all your lovely 
plants—apply now before insect damage be- 
gins. Insect-free plants grow larger — much 
more beautiful — give greatest satisfaction. 
Don't risk loss resulting from nasty insect in- 
festation! 
Package postpaid: 30 Capsule treatments $1.50 
60 Capsule treatments $2.75 
90 Capsule treatments $4.00 
NOW! ... Get 30% more soil conditioning 
benefits. Lectro-Loam contains 30°% more active ingredi- 
ents than other popular soil conditioners. 
All plants thrive in soils treated with 
STERN’S LECTRO-LOAM 
Proved most effective by 
famous Agricultural Univer- 
sity — Stern's Lectro-Loam 
provides better conditions for 
plant growth by improving 
the structure of potting soils. 
It creates a loose—crumbly 
soil which readily absorbs 
and retains water, promotes 
better ‘‘aeration,’’ encour- 
ages heavy root growth. 
Makes Gardens Beautiful 
12 Ways: 
1. Lectro-Loam transforms 
hard, gummy clay soils 
into spongy, crumb-like 
topsoil—gives you a soil 
that produces _ bigger, 
more beautiful, more 
fruitful plants. 
2. Entirely different! Chan- 
ges basic STRUCTURE of 
soil — not just texture! 
Soil STAYS improved. 
. Promotes better ‘aeration.’ 
. Encourages root development. 
Increases water absorption. 
Plants make better use of fertilizer. 
. Resists wash-outs and erosion. 
. Resists surface caking, hardening, cracking. 
Easier cultivation. Helps with weed control. 
. Improves seed germination. Ses f 
. Treated soils may be worked earlier in spring. 
. Soils maintain fine ‘‘seed-bed'’ condition. 
LECTRO-LOAM is a Permanent-type Soil Conditioner— 
It is NOT a plant food. 
Easy to treat house plant soil. Specific instructions—'‘How 
to use Lectro-Loam for house plants,’ giving complete de- 
tailed instructions, included on every package. 
11/p Ibs. treats 100 square feet. $2.50 Postpaid 
3 Ibs.—treats 200 square feet. $4.75 Postpaid 
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