a FO fi ees 
‘NORTHRUP KING & CO 
SEED GROWERS AND MERCHANTS - MINNEAPOLIS, MINNESOTA 
PRICES TO THE 
FEBRUARY 23, 1953 WHOLESALE SEED TRADE 
SEED QUALITY FIRST 
Seed quality is more important than ever. With farm income still falling and 
farm costs rising, farmers cannot afford to take chances on inferior seed. 
Seed cost is only a fraction of their investment in a particular crop. Land, 
labor, buildings, machinery, fertilizer, etc. are the major farming costs. With 
such a sizeable investment already at stake it is very important for a farmer 
to plant the best seed possible to protect his total investment. 
Talk quality to farmers. Show them that you have to look beyond an analysis 
tag to determine real value. Two lots of seed may show the same germina- 
tion and purity. Yet one may contain weeds, not considered noxious by your 
state, yet very troublesome in the field. These would not appear on a tag. 
The same lot might contain a heavy percentage of thin seed. Thin seed 
sprouts under ideal conditions but usually dies out if field conditions are 
difficult. Thin seed won't show on a tag. 
Sell Northland to your farmers. Northland is bright plump seed, processed 
especially to remove thin seeds and troublesome weeds. With seed cost 
being very favorable this year, a farmer cannot afford to take chances on 
inferior seed. 
NORTHLAND 
FARM SEEDS 
DEPENDABLE SINCE 1884 *** 
