RED RICH EVERBEARING STRAWBERRY 
bes eS (PLANT PATENT No. 993) 
red rich See Color Photo on Front Cover 
EVERBEARING 
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READ WhAl GROWERS, SAY OF RED RICH 
ORCHARDS, WASH., 10/4/52: RED RICH is superior to all other 
varieties we have tried. SUPERFECTION grew well here, made 
nice plants and large berries, but we did not like the fla- 
vor — too tart. We were unable to detect any difference 
between 20TH CENTURY and UTAH CENTENNIAL. Both produced 
fine-flavored berries, but our plants never grew too well 
and had a stunted appearance. 
As a result, we plowed under all varieties except RED RICH. 
We are very enthusiastic about RED RICH. We planted some in 
the fall, and had a very nice spring crop, followed by a 
fall crop beginning the first of August that was excellent. 
We are still picking berries from those bushes, and it looks 
as though the berries would last until Christmas if we had a 
California climate. 
The plants have grown faster and better than any other vari- 
ety we have ever tried, in spite of having had no cover crop 
nor commercial fertilizer on the ground. The berries in 
August were really huge, with hardly any small ones. Later 
in the season we had quite a few small ones, but we feel 
that we didn’t fertilize or water them enough. 
Many of our customers already prefer RED RICH to MARSHALL, 
the standard variety in this area, although this is the 
first year that we have sold the RED RICH berries. We prefer 
RED RICH also because of ‘its superior flavor and better 
keeping qualities. 
Right now we sincerely believe that RED RICH is the best 
strawberry on the market, bar none. [It appears to be quite 
disease resistant, and we are very happy with RED RICH in 
all respects. 
CARLSBAD, CALIF., 10/7/52: The RED RICH plants far exceeded our 
expectations in every way. We have flowers and green berries 
on the plants now. Thank you for past courtesies and atten- 
tion. Your honest endeavor to supply us with really great 
strawberry plants was a pleasure and satisfaction seldom 
encountered in these money- grabbing days. 
LOS ALTOS, CALIF., 9/2/52: RED RICH have done so well we are 
yanking out al] other varieties. 
