ATIOVELAND 
THE BEST BUYS FOR ‘54 
FOR YOUR AQUARIUM 
We have included these last two pages in this our Spring Plants for Pools 
catalog as a supplement to our 1953 catalog of Things Aquatic in the Home.” 
If you have not received our catalog of "Things Aquatic in the Home’”’ please 
let us know and we will be happy to send you a copy. 
In accord with our policy of serving our customers and supplying them 
with only the best of ‘Things Aquatic’’ you can be sure that all the items 
listed on these pages have been tested and proven of merit. 
NEW FISH FOODS 
LONGLIFE FLAKE FOODS—Developed in Europe and im- 
ported exclusively by Longlife the Flake Foods provide a 
wider range of diet that means extra strength, health, and 
beauty for all aquarium fish. 
LONGLIFE ROSA FLAKES—Brings out the color, particularly 
red, in all fish. Y% ounce can. PER CAN 35c. 
Large Size Box 95c 
LONGLIFE VITA FLAKES—''Vitalized’’ for extra nutrition 
equivalent in value to live food. %4 ounce can. PER CAN 
35c. 
Large Size Box 95c 
FISH-ADE NUTRITIOUS TREAT FOODS—A\ll of these foods 
are high in animal protein and enriched with Vitamin B-12 
and Xantho. All come in moisture proof containers with 
shaker tops. ¥2 ounce cans. 
FISH-ADE SALMON EGG MEAL fone PER CANE 29¢ 
FISH-ADE SHRIMP MEAT ........ PER CAN 25c 
FISH-ADE CRAB MEAL PER CAN 25c 
FISH-ADE BEEF MEAL eae ate nae PER CAN 25c 
FISH-ADE DEODORANT PURIFIER— Destroys odors in 
aquariums and prevents new ones. Contains odor-destroying 
chlorophyl. Conditions water to proper pH value for maxi- 
mum fish and plant growth. In shapes of lobster, fish 
_turtle and frog. 35¢c EACH; 3 FOR $1. 
FISH-ADE TURTLE ADE—A granular substance molded in 
the shape of a turtle. Dissolves in turtle bowl water to stop 
odors, purify water and ‘build hard shells. Contains Vitamin 
D, lime, and chlorophy]. Individually wrapped in cellophane 
with instructive folder on turtle care. EACH 20c. 
SANDERS BRINE SHRIMP—At last! A top quality Brine 
Shrimp Egg at a price everyone can afford. A boon to 
hobbyists and breeders of Tropical Fish everywhere. Simple 
to hatch—we send complete folder containing directions 
with every order. Feed your fish this easy to prepare live 
food and notice the difference immediately. For adults and 
fry alike. 
2 OZ. BOT. 50c:; HALF PINT $2.00; PINT $3.95; OT. $7.50 
FROZEN FISH FOODS—FOR SALE AT PLANT ONLY— 
We Do Not Ship Frozen Fish Foods from this Catalog. 
Frozen Fish Foods are equal in food value to live food. 
Regular feedings of either Frozen Daphnia or Brine Shrimp 
will noticably effect a wonderful change in all your fish. 
Keeps indefinitely in home freezers or freezing compartment 
in your refrigerator. 
FROZEN DAPHNIA—Pure Frozen Daphnia—caught, cleaned, 
and frozen while still alive. Packed in 1 ounce paper cup, 
chop off what you intend feeding, thaw and feed only what 
fish will eat immediately. 35c EACH; 3 FOR $1.00. 
SANDERS FROZEN BRINE SHRIMP—Fresh caught and froz- 
en alive, adult Brine Shrimp from the Great Salt Lake in 
Utah. Packaged in plastic bags. Chip off enough for one 
feeding, thaw and feed only what fish will eat immediately. 
Remainder will keep indefinitely if kept frozen solid. 1 ounce 
Package 30c: 3¥%2 ounce Package 75c; ¥2 Pint $1.25; Pint 
$2.25. 
NEW BOOKS 
THE TROPICAL FISH BOOK, by Rutheven Todd—144 pages 
inside a beautifully illustrated full color cover showing 
some of the more popular varieties of Tropical Fish. Com- 
pletely illustrated with literally hundreds of pictures and 
photographs this book is an outstanding source of infor- 
mation to the aquarist. Explanations are clear and concise. 
PRICE 75c. 
AQUARIUM PLANTS—by Herbert R. Axelrod—This 34 page 
booklet fills a long standing need for a guide to the selec- 
tion, identification, care and propagation of aquarium plants. 
Over 25 actual photographs illustrate plants that are well 
suited for every aquarium. The author describes in detail 
the purpose and use of different types and individual care. 
PRICES 25c: 
TROPICAL FISH AS PETS—by Herbert R. Axelrod—Another 
34 page booklet with colorful cover. A booklet for begin- 
ners, an up-to-date guide to the selection, care, and breed- 
ing of Tropical Fish. It has an excellent chart on diseases 
and their cure, complete instructions to properly set-up 
an aquarium, information in detail on habits and breeding 
of many varieties and many other bits of knowledge that 
are of interest to every hobbyist. PRICE 25c. 
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Flared S.S. Aquarium 
STAINLESS STEEL — FLARED AQUARIUMS 
COMPLETE WITH STAINLESS STEEL REFLECTOR HOOD 
The perfect aquarium for those with a flair for the mod- 
ern! Decorative—practical—this newly designed aquarium is 
the perfect accent to even the most modern interior. Quality 
construction throughout, highly polished stainless steel 
welded trame, extra clear vision glass. All corner joints 
soldered and burnished smooth. Cutouts in full-hoods pro- 
vide space for heaters, thermostats, air-lines and filters. 
Rail-quide permits easy access of aquarium and prevents 
reflector-hood from falling into aquarium. Prices include 
hood and packing charges. 
Top Bottom 
No. Length Length Width Height Capacity Price 
PF 8 18%" 14%" Coe ee /aue 8 gals. $32.50 
PE14 2542" 20%" 0%4" 436% 14 gals. 42.50 
PE23 S0%4" 244" 1234" 16% «23! ‘gals: 62.50 
MODERN STAINLESS STEEL AQUARIUM STANDS—Highly 
polished stainless steel throughout, tapered legs, stainless 
steel tray, sturdily built, quality construction. All stands 30” 
high. 
Modern Stand 10 Wide — 20” Long .. $39.95 
Modern Stand 12" Wide — 24" Long . 42.50 
Modern Stand 12’ Wide — 30” Long ......... : 50.00 
Stands fit our regular AC series Stainless Steel Aquariums. 
COPPER OR BRASS AQUARIUMS 
COMPLETE WITH MATCHING FULL REFLECTOR HOOD 
These aquariums are the ultimate in quality construction. 
For those of you who prefer the finest—handsome and 
well made. The perfect touch with "Early American Decor’’ 
or any room where other copper or brass furnishings are 
used. Each complete with full reflector hood, rail quide 
features, cutouts for filters etc. Prices include all packing 
charges. WHEN ORDERING BE SURE YOU SPECIFY 
“COPPERY or “BRASS.” 
No. Length Width Height Capacity Price 
P-205 14” 8" 10” 5 gals. $22.50 
P-210 EO 10” v2" 10 gals. 32.50 
P-215 24" iI A 15 gals. 42.50 
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FOR THE “FINEST OF THINGS AQUATIC” ORDER FROM LOVELAND 
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