THERE IS SOMETHING ABOUT AN AQUARIUM 
A living picture—an aquarium fits in any room, unobtrusive to any 
color scheme or decor, demanding only a semi-permanent position on a 
table, bookcase, desk, aquarium stand, or built into a wall. 
In your home, in the office or waiting room, and in the school, an 
aquarium provides an enduring and educational hobby that is fascinating 
to hoth young and old. Here is pleasure, beauty, and relaxation from ob- 
servation of your finnied pets; pleasure from which you will never tire. 
Here is nature at your elbow; in your aquarium, an ever changing pano- 
rama of undersea life and beauty. Vivid rainbow colored fish of odd shapes 
and sizes contrasted beautifully against the peaceful green background 
of graceful aquatic plants arranged to suit your aqua-scaping desires. Watch 
them live, watch them grow! 
To those of you who have already discovered the pleasure, beauty, 
and relaxation of “Things Aquatic’ our catalog may only be a price list 
and hooklet of information. To those of you who have friends who own 
an aquarium that you have admired and aspired to own one like it, we 
hope that our catalog may be the key opening the door to hours and years 
of untold beauty and pleasure from an aquatic hobby in your own home. 
WHY THINGS AQUATIC 
For years we have wondered at the lasting interest in keeping fish 
in the home. We have asked ourselves and our customers again and again 
why so many people have made their hobby “Things Aquatic.” The 
ans-ver lies not in a simple statement, but in several. 
Young or old, an aquarium is enjoyed by everyone. Here is pleasure 
and a hobby you are never too old to enjoy, one that you will never tire of. 
Physicians point out that a man’s hobby is an important means of com- 
plete mental diversion and physical relaxation. They encourage everyone 
to adopt a hobby. For the adult an aquarium is a pleasant diversion from 
his working world, and as well, a striking decoration to any room. For the 
ch'!d there is real educational value in a hobby that will grow with him. 
And remember too—’Things Aquatic’ need not be expensive. We 
have listed in our complete catalog aquariums and equipment in all price 
ranges, to fit every budget. And be assured that all merchandise in our 
catalog is ‘Loveland Tested'’—for quality and satisfaction. 
SUCCESSFUL AQUARIUM MANAGEMENT 
Keeping fish in the home is simple and easy provided a few common 
sense rules are followed. In placing the aquarium of your choice, all that 
is required is a semi-permanent location away from chilling drafts or ex: 
cessive heat. Good light, not necessarily sunlight, is essential to plant 
growth and a healthy aquarium. When setting up a new aquarium the 
gravel should be thoroughly washed and the water in the aquarium con- 
ditioned or aged before introducing the fish. Allow the water to stand at 
least 24 hours or use Water Rite Tablets’’ for the purpose of eliminating 
chlorine and other water purifying chemicals which are harmful to fish. 
Here are a few simple rules; if adhered to your troubles will be mini- 
mized and pleasure from your hobby increased and longer lasting. 
1. Don't over feed—cloudy water—gravel turning black at the bottom 
from decaying, uneaten foods are positive danger signals. Don't ignore 
them. Overfeeding causes the water to become unfit for the fish to live in. 
2. Don't overcrowd—too many fish use up the oxygen content cf ths 
water faster than it is replaced and cause the fish to die. An easy rule to 
remember—two fish per gallon of water. 
LOVELAND GOLDFISH FARM AND AQUATIC NURSERIES —LOVELAND, OHIO 
3. Avoid temperature changes—sudden drops in water temperature 
can be fatal to Tropicals. The best life insurance you can buy for your 
finny pets is a good heater and thermostat that will keep the water con- 
stantly between 74 and 76 degrees F. 
4. Keep your aquarium clean—dirty aquariums in addition to being 
unsightly are unhealthy. The dirt and refuse which accumulates on the 
bottom of the aquarium should be siphoned off regularly and the sides 
of the glass cleaned with an aquarium scraper. Time spent cleaning the 
aquarium can be further minimized by using an air pump and filter. A 
filter will always keep the water pure and clean. When refilling the aquar- 
ium always use aged water or water made safe by Water Rite Tablets. 
5. Always—when adding new fish to your collection, quarantine them 
in a separate aquarium for at least 48 hours. If they have been bruised or 
have become sick in transporting them to your home this quarantine per- 
iod will enable you to discover whether or not your new fish are sick and 
you will be able to treat the disease without danger of contaminating your 
entire aquarium. 
