about RED RICH’ for 1955 
THE AMAZINGLY POPULAR EVERBEARER 
= Each year since Red Rich® 
ree) rieln Jumped to national prominence 
as one of the most publicized 
EVERBEARING strawberries in gardening history 
the supply has not kept pace with 
demand. We knew that for 1955 
we had to produce—so more than 
850,000 early planted Red Rich® got off to a great start. This more 
than doubles any amount previously planted and what’s more they 
are producing more runners than we have ever seen before at this 
time of the year. Yes, 1955 looks good for Red Rich® ... the year 
we have all been hoping for. 
(Note: In your catalogs, advertising, etc., be sure that you place an ® like 
this: RED RICH® whenever you use the name. The Trade Mark Red Rich® 
is registered in the U.S. Patent Office. 
® 
Plant Patent 993 
COPY SUGGESTIONS FOR RED RICH® 
You just pick and pick and pick these luscious berries from June 
right through °til frost. Folks who say an everbearer isn’t sweet 
should taste Red Rich®. They’re chock-full of real honey-sweet 
goodness. They’re deep red through the core. Solid and firm. Tops 
for freezing, too! A leading midwestern university reports Red Rich® 
the best of 29 varieties tried. The plants are so tall and full that you 
can use them as beautiful garden border or edge in front of evergreens 
—many places. 
Red Rich® plants are identified in national ad- 
ONLY GENUINE IN THIS | Vertising and catalogs as being “Only Genuine In 
CARTON This Carton”. We will supply you with this cut 
or photo print upon request. Red Rich® carries 
Plant Patent No. 993. The trade mark name Red 
Rich® is registered in the U.S. Patent Office. Be 
sure to use this.indicia. 
POTTED red rich® =“. 
Be sure to add a line or two in your 
catalog and list Potted Red Rich® for 
shipment in June, July and August. 
Vigorous, growing Red Rich® plants 
shipped in bands with original potting 
soil. Undisturbed roots keep right on 
growing. 
