le etl al 
Consumer Aids 
See Steele’s ads in Sunset, Flower Grower, Popular Gar- 
dening, New York Times, and many other publications. 
Steele’s advertising is a terrific merchandising help for 
growers. All inquiries regarding plants coming from your 
own community are forwarded direct to you. That’s one 
reason Steele’s Mastodon Pansy plants sell so rapidly . 
they have consumer acceptance and consumer demcada 
it's Pansy Plating Time 
Sta 
astodon® Pansies 
a> 
Newspaper 
| Mats 
Here’s what you've been look- 
ing for .. . an easy-to-use 
newspaper ad (1 col. x 5 
inches) designed to bring cus- 
. F tomers direct to you. Free 
ASK FOR Steet | with orders of $5.00 or more 
Mastodon Pansy Plants Today! or 10 cents each with orders 
¥ Easy to grow ¥ Huge blooms 
¥ Brilliant colors under $5.00. 
(Space for Your Name 
Here 
TV Slides and Radio Copy 
Write for details on 20 second and one minute tie-ins for 
radio and television. Color and Black and White slides 
available. 
SU More. 
SALES AIDS HELP 
MOVE MORE PANSIES ... 
The following merchandising sales aids will help 
you build more sales and more profit on Steele’s 
Mastodon Pansy plants . . . the most beautiful pansies 
in all the world! 
- 
— 
) 
3 
Handbook on Growing 
This new handbook makes it easier for you to answer 
customers’ questions on culture—and insures the best re- 
sults from Steele’s Mastodon plants after they leave your 
hands. $1.25 per hundred. 
F lat Stickers 
pee (fr | 
en ~ 
and FINER Mastodon (oy | 
Dansies “ant ne, 
Faster sales with this three-color point of sale sticker 
(gummed for easy attachment to flats). 25 free with $5.00 
order. Ask for them! 
Commercial Pansy Culture 
Here is the leading publication on pansy culture. Many 
advanced ideas on propagation and marketing, germi- 
nation, fertilization, weed and pest control, successful sales 
and marketing methods and other timely subjects. Price 
refunded with first order. PRICE 25 CENTS. 
| Slides and Posters 
ommercial 4 . : 
( Beautiful kodachrome slides available to Steele’s customers 
‘Pansy Culture 1 | for the showing at Garden Clubs. No handling charge for 
the loan of these outstanding slides. Free on request with 
Steele »\Nsv GARDENS | each order of $2.50 or more, we will send postpaid our 
Sy ek beautiful FOUR-COLOR PANSY POSTER PAINTING by Miss 
—— | Winifred Walker, artist of the Royal Horticultural Society 
of London. This will be the 32nd year for the STEELE 
PANSY POSTER—a tradition among pansy lovers all over 
the world. 
PANSY 
GARDENS, Inc. 
2715 S. E. 39th Ave., Portland 2, Oregon, U.S.A. 
