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ILLINOIS 
cu Bedding Mlaut Coutacuers 
BY-THE-DOZEN “PAKS” VERSUS FLATS 
“Why should I use these small containers when it lowers my 
unit of sale?” asks the alert bedding plant grower. 
Here is the answer as we see it. 
Bedding plant growers would, of course, prefer to sell larger 
quantities of bedding plants. But many of your retail customers 
don’t want to buy individual varieties of bedding plants in quan- 
tities of three, four, or five dozen, any more than the average con- 
sumer wants to buy eggs, or oranges, or anything else three dozen 
at a time. The fact that bedding plants are still sold out of pots 
shows the importance of this “dozen or less” market. 
The by-the-dozen “pack”? containers are a compromise between 
pots and large flats. Selling from pots is expensive and in many 
markets inefficient. Selling from large flats either overloads the 
customer with too many of one variety and color or consumes 
selling time digging and wrapping plants—with all the headaches 
that involves. 
Larger. Dimensions 744 x 54% x 
2% inches deep—dallows 3% 
square inches per plant for 12 
plants, total approximately 42 
square inches. This generous 
spacing permits stocky plants and real quality growth. 
Easy to handle. A special design of the nesting edge completely 
eliminates the sometimes objectionable tendency of fabricated 
containers to stick together. 
Lighter for handling and shipping costs. Weight per 200 units 
packed, approximately 20 pounds. 
Attractive, brick-red color, smooth finish—goes well in any 
display arrangement. 
More durable—hard pressed wood pulp product contains no 
material toxic to plant growth. 
The customer’s interest is always served! If your customers 
want to buy plants by the dozen, someone will eventually offer 
them that way. Don’t neglect the interest of Mrs. Jones, who 
wants “a few white Petunias to plant up a porch box.” Offer her 
a three-dozen-plant flat for $2.50, and unless you’re a_ super- 
salesman you'll drive her to another outlet where she can buy 
the quantity she wants. Incidentally, with a good variety of types 
and colors of bedding plants to offer in small packs (all priced 
substantially under a dollar) available for her to choose from, 
you can suggest other subjects for other locations in her yard— 
edging, shade, background planting. This way you will quite 
likely increase your total sale. 
Bedding plants are not difficult to sell if offered in “salable” 
quantities. Be sure your container is adapted to your best poten- 
tial buyers. 
MARKET- PAK 
A new, more efficient 12-plant pack, MARKET-PAK has several important advantages 
over other similar multiple-plant containers. 
Better drainage. One slot where each side joins the bottom 
insures satisfactory drainage for all parts of container. 
Market-Paks are less expensive. In quantities of 10,000—a frac- 
tion over 4c each. 
We have an unlimited supply of Market-Paks this season and can 
guarantee immediate delivery. You will not have to wait. 
PRICES MARKET-PAK 
Per 1000 Quantity 
10,000-24,800 
1000-4800 25,000-49,800 
5000-9800 43.50 50,000 up 
Packed in units of 200. Minimum order 200. Prices net, 
our warehouse, Franklin Park, II. 
Quantity 
200- 800 (200 for $11.00) $55.00 
46.00 
Light, durable, easy to handle, inexpensive, Market-Paks are in our judgement the most efficient growing- 
selling bedding plant container available. Market-Paks nest very efficiently for shipping (see cut at left), 
yet are not difficult to separate when being unpacked. 
TWO OTHER “DOZEN-PLANT” CONTAINERS 
HANDI-PAK 
Unfortunately there is nothing standard about the size and shape of 
flats in which any of the new “by the dozen” packs can be conveniently 
handled. For those whose present flats will better fit smaller containers, 
also for those who find a smaller container more readily adapted to their 
market, we offer HANDI-PAK. 
5 x 514 x 2% inches deep, constructed of wood pulp products. Sturdy and 
durable. Carton of 250 weighs approximately 21 lbs. Packed in units of 
250 and 500. 
PONY PACKS 
This is a unit which we offered last season and which found wide 
acceptance throughout the trade. Size 8 x 4 x 2% inches deep. A dur- 
able plant container. Approximate weight, 34 Ibs. for 250. Packed in 
units of 250. 
Order the type of these new bedding plant growing-selling containers your trade needs 
PRICES HANDI-PAK AND PONY PACK 
Quantity Handi-Pak Pony Pack 
Per 1000 Per 1000 
505150 gern teres ees tre ie tee Rey ete $57.00 $60.00 
1 OOO2A 750 Mere meee cole eck oe ice Wachee ccoee tale ocean ee 47.50 55.00 
5 (0029 75 0 Maer at: tke cae wae ee eh ain Fo, aaReT eee 45.00 52.50 
0000224: 750 Paternity ee tala Bera te ee thon a tear Ga ee cere! Gels) 50.00 
DASA RU URIS EES OM aires cr Baa cay Repellent n ete Ce ene CURIE Sie re 40.50 45.90 
50: QOOOR Ip eee ee erate cs ete citves Beads cree a 38.00 42..0 
Minimum order 250. Prices net. F.O.B. our warehouse, Franklin Park, Ill. 
See page 71 for shipping instructions 
69 
WEST CHICAGO 
