From Forest Hills, New York—‘‘What wonderful results we have had frem the use of GOULARD’S FORMULA 7%14-15-5. 
Our lawn was the most woe-begone weed and crabgrass infested piece of land I most ever saw. We worked hard, got rid 
of the weeds and crabgrass and then applied the FORMULA last fall and what a change. Our neighbors who had beautiful 
lawns all summer came asking—‘what had happened’ for by fall their lawns looked sick while ours came forth in deep rich 
healthy green. We just thanked God and sang your praises—and we’ve had a song in our hearts ever since for we have 
followed through the feedings you suggested and few weeds and practically no crabgrass this whole summer. 
The enclosed 
order asks for more GOULARD’S FORMULA for we just won’t be without it.” 
GOULARDS FORMULA 
7/215-5 
Only for those who want. 
the very finest, perimanen 
lawn LO ey ot bad weather 
NO FILLER & 100% ORGANIC 
EQUALLY GOOD FOR SPRING OR 
FOR FALL USE ON NEW, OLD 
OR RESEEDING JOBS 
Have you ever been offered a chance to buy a LAWN FOOD hav- 
ing 714% Nitrogen, 15% Phosphorus and 5% of Potash with 100% 
of the Nitrogen derived from ORGANIC MATERIALS, viz., DRIED 
CROUND BLOOD, MEAT TANKAGE, GROUND FISH SCRAP, 
BONE MEAL and COTTONSEED MEAL? 
Whether it’s a new lawn or a renovation job insist on GOULARD’S 
74-15-5 All Organic Formula. 
Read your experiment station reports about the chronically low 
phosphorous content of almost all soil and especially eastern. We 
consider even 10% too low for Fall feeding and so will you, after 
using 15% which you probably have never even been able to buy in 
branded mixed fertilizers. 
The 744% of ORGANIC MATERIAL (none of which has less than 
a cost range of about $100.00 to $150.00 per ton) in GOULARD’S 
FORMULA FEEDS WITHIN 10 DAYS AND CONTINUES FOR A 
FULL YEAR. That’s what all Turf Experts have been demanding 
for years. 
HOW USED—GOULARD’S (100% Organic Nitrogen in BLOOD, 
FISH, MEAT, BONE and COTTONSEED MEAL) FORMULA is in 
a free flowing semi-powdered mechanical condition to apply Septem- 
ber-October with spreader or broadcast by hand at the rate of 1% 
Ibs. to 100 square feet of new lawn, either 3 or 4 days before or after 
the new seed is planted or the seed and GOULARD’S FORMULA can 
be applied at the SAME time with NO HARM to seed germination. 
About the middle of March, apply another POUND to the same 
100 sq. ft. Note the color you get in late May—lasting throughout 
dry summers. 
OLD LAWNS—Apply one (1) pound of GOULARD’S FORMULA 
to 100 sq. ft. during September and in late November repeat the same 
application and then next May the same dose. 
No. of Lbs. 
In a Ton Material Nitrogen Phosphorus Potash 
(1) 100 UREA 
(2) $00 Dried Ground Blood 
(8) 200 Nitrogenous Meat Tankage 
(4) 200 Dried Ground Fish Scrap 
(5) 200 Cotton Seed Meal 
(6) 100 Castor Pomace 
(7) 100 Pure Raw Bone Meal 
600 Triple Superphosphate 
165 Muriate Potash 
35 Trace elements of Boron, Zinc, 
Molybdenum, Irom, Magnesium, 
Sulphate and Manganese 
2000 Pounds of plant food, per ton 
Pounds of plant food, per cwt. 7.55 15.7 5.2 
Note—(1) Not one pound of FILLER. 
(2) All the Nitrogen from organics of the 7 highest type of raw materials the 
market affords. 
(3) All nitrogen materials im regular order of solubility from No. 1 to 7 (ine.) 
feeding from 10 to 500 days, progressively, based on normal weather 
conditiens. 
PREPAID PRICES 
Please remit with your order since we cannot handle C.O.D.’s 
AS ibs eo @O 348 o so0lbs oe @ $9.63 
5:39) ey. 80:lbs, 8 @ $12.89 
GO-WEEDETURF FOOD 
Kills the Weeds 
GFreds the Lawn 
ALL IN ONE APPLICATION 
“Away With" 
DANDELIONS 
The “Easy Way” and “leas work for everybody” in having a nice 
lawn minus weeds, is the popular objective today. 2,4-D (Dichloro- 
phenoxyacetic acid) is a real and safe control of some lawn weeds 80 
why not just combine 2,4- with a real organic base Fertilizer having 
6% of Nitrogen (don’t feed too much Nitrogen at Weed Control time 
or a “lush and fade out” condition will develop), 10% Phosphorus 
and 4% Potash? Two jobs done in one application. 
Detail instructions on every package for buyer’s guidance. 
One dose of 15 lbs. of GO-WEED and TURF FOOD per 1000 
square ft. of lawn area (with a regular lawn spreader) applied in 
early May and followed up in two weeks with another 10 lbs. over 
the same area killed off the dandelions and a lot of other unsightly 
weeds so effectively that only with a search could a few individual 
weed plants be found and the result without danger to other plants, 
flowers and shrubs. To have done a hand-picking job on a 1000 
square feet of this lawn would have taken two days. 
PRICES 
LO Whe. ees @ $1.98 20) basen, cs @ $4.29 
DO Ibs hae @ 7.69 80 Ibs. .......... @ 10.29 
COMPOSTER 
FOR RICH EARTH | 
Leaves, grass clippings, pulled weeds, clean and greaseless garbage 
free of big and hard lumps, and a lot of other waste plants in a 
garden contain the kind of organics that are absolutely necessary for 
good growth and for building up a permanently good soil but all of 
these cannot be used until they are converted into a rich, loamy con- 
dition and it is really easy to do this. 
To each bushel of such compost should be added 1 |b. of our mix- 
ture containing such “break-down” chemicals as Sulphate of Am- 
monia, Superphosphate, Muriate of Potash, Ground Limestone and 
Tobacco Dust. 
Full label directions. 
We realize the difficulty, if not the impossibility, of the average 
home gardener buying small enough quantities of each of these ingre- 
dients except at “drug store” prices and even then, we think it might 
even be impossible to obtain them. 
PREPAID PRICES 
S than noes @ $1.29 25 Ibs. ........... @ $3.89 
10 Ibs.) es @-. 1.98. 1250 Ibs. .@ 6.98 
