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© j. & P. CO 
One particular plant that out- 
bloomed and outperformed all 
others was found in the nursery 
years ago. During July, August 
and September this amazing plant 
continued to bloom constantly. 
We very carefully isolated this 
plant and used it as a stock plant 
from which to multiply this new 
strain of Blaze. After years of 
propagating from this heavily 
blooming type, we now have the 
new everblooming strain ready for 
sale. Of course, this is an ex- 
clusive J. & P. product. 
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(Right) One of the hardiest Everblooming Climbers! New 
Dawn repeats its perfect Hybrid-Tea-like blooms continuously 
all season. Have glorious Roses with the precious 
pink of apple blossoms and a delicate appealing 
old Rose fragrance in profusion on a plant that is 
easy to grow, requires little care and 
takes little ground. The trim, perfectly 
formed, pointed buds are most 
artistic in their appeal. They have 
fine long stems. Sturdy canes 
grow rapidly. 
$1.50 each; 3 for $3.90; 
12 for $15.60 
Thousands of Roses for only $1.50! 
tHe NEW 
IMPROVED 
Sold Only by Jackson & Perkins 
ABSOLUTELY GUARANTEED TO BLOOM 
IN JUNE-JULY-AUGUST- SEPTEMBER! 
(Left) Is red one of your favorite colors? Would you take pride in a glorious plant 
that buries itself under thousands of brilliant red Roses? Then plant Blaze, most 
popular of all Everblooming Climbers. 
An Exclusive Jackson & Perkins Creation! 
Not available from anyone else! 
These are the brilliant double, red Climbing Roses one sees all over America. Blooms 
very generously in June, and as the plants become established the everblooming 
characteristic comes to the fore. It produces literally thousands of Roses every season 
after it becomes established. Yes, thousands of exquisite 2 to 3-in., cup-shaped, 
we scatlet-red flowers on just one plant—and one plant costs only $1.50. 
But remember this! This new Blaze was discovered and propagated by 
Jackson & Perkins Plant Research Department AND IS A J&P EXCLU- 
SIVE! You cannot get this New Blaze from anyone else. Be sure to get 
yours now. = $1.50 each; 3 for $3.90; 12 for $15.60 
AVAILABLE ONLY IN LIMITED QUANTITIES. 
WHITE DAWN. Hardy, everblooming. The flowers are 
double, snow-white, fragrant and produced constantly from 
y late spring to frost. Just as hardy and dependable as its parent 
} New Dawn. 
$1.50 each; 3 for $3.90; 12 for $15.60 
NEW DAWN 
