STRAWBERRIES 
''The Universal Fruit’ 
We like to think of the strawberry as the most universal fruit; uni- 
versal in that its adaptability to so many different soils and climates 
makes it available to so many people, and universal in that its flavor is 
so appealing to so many. 
Can you think of any food cr fruit more pleasing than 
those red-ripe berries fresh from the vine on a June morning? 
If you can, it must be the proverbial short cake at dinner, or 
the luscious fruit that delights your eye and palate coming from 
your freezer at Thanksgiving or Christmas time, six months 
later. 
Where else can we find a fruit so usable in so many different ways 
—as fresh sauce, frozen fruit, preserves, in short cakes, pastries, drinks, 
as flavoring in so many confections? 
And, happily, as we think of this remarkable strawberry, it is not 
the wishful wandering of one’s imagination on a winter evening. This 
wonderful fruit so appealing to everyone is so amenable to climate that 
it is common in every state. It thrives on such a variety of soils that 
your own just suits it. It is very simply yours for the trying and the 
doing. 
Strawberries come right down to earth, too. For they will 
not only give you from your own garden great quantities of as 
delicious a fruit as the world knows, but they also offer excel- 
lent commercial opportunities. In these days of steadily rising 
costs with declining farm prices, the farmer with a relatively 
small acreage but with some extra help around his place, may 
well find in strawberries a good opportunity to augment his in- 
come in a farm project which requires little capital outlay or 
costly equipment, but a quick cash return for his investment. 
This booklet is written for the information of cur customers. In it 
we have tried to give heipful hints on growing and handling berries, 
and as accurate descriptions as we can of the varieties we handle. In 
growing strawberries our problems are pretty much yours, and the 
things we have worked out will go along very closely to your own ideas. 
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