10 
NORTH SHORE BREEZE 
There is Always 
A Great Charm to an Old Photograph 
Provided that it is not yellow and faded beyond all recognition. Too many 
modern photographs show the effects of hasty, careless work; at the end of 
a few years they begin to grow dim and must be copied to preserve what 
remains of an originally much prized likeness. It is hard to lose a photograph 
in this way, especially if it is that of a child or of one whom we have lost 
In my photographic work, | have studied, not only to make photo- 
graphs which show the subject as he really is—natural photographs — but I 
have aimed, by careful, accurate treatment, to make every photograph which 
[ print permanent. At the end of twenty years—and | trust a century — 
it will seem as fresh as a new print, the fashions will be old, but the 
likeness will be clear and the face as we remembered it so many years ago 
E. G. MERRILL 
2562 Essex Street, Salem 
Open until 5 
After July First the Studio 
will close at 12 on Wednesdays 
Telephone 165-13 
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