16 
NORTH SHORE BREEZE 
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Published every Friday Afternoon by 
NORTH SHORE BREEZE CO. 
J. ALEX. LODGE, Editor. 
Telephones: Manchester 137, 132-3. 
Knight Building, - 
$2.00 a year; 3 
Subscription Rates: 
Advertising Rate 
months (trial) 50 cents. 
Card on application. 
ress To insure publication, contributions 
must reach this office not later than Thurs- 
day noon preceding the day of issue. 
Address all communications and make 
checks payable to North Shore Breeze, 
Manchester, Mass. 
Entered as second-class matter at the 
Manchester, Mass., Postoffice. 
THIS PAPER REPRESENTED FOR FOREIGi} 
ADVERTISING BY THE 
GENERAL OFFICES 
NEW YORK AND CHICAGO 
BRANCHES IN ALL THE PRINCIPAL CITIES 
Volume 8. Sept 30, 1910. Number 38 
Oct. 1 — 8. 
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ANNOUNCEMENT. 
During the last week The Breeze 
has taken another important step 
forward in the development of its 
steadily increasing business,—both as 
a publication and as a printing es- 
tablishment: It has been incorpor- 
ated. This is a step which we have 
been meditating upon for several 
years. After long and careful con- 
sideration and after consultation 
with many experienced in business 
methods, Mr. Lodge decided that 
the business in its present propor- 
tions can be most economically and 
skillfully handled, and that better 
service can be given to its patrons 
| «. G. E. WILLMONTON ... 
Attorney and Counsellor-at-Law 
Manchester, Mass. . 
-Mass., respectively. 
and subscribers, if it is incorporated. 
Incorporation is essentially a 
method of conducting business. It 
does not directly or indirectly in- 
crease or decrease the value of the 
personal element which lies at the 
root of all business success. 
It includes the principles of co- 
operation and combination as con- 
tained in the partnership idea and 
adds to these protection, continuity 
of business and simplicity of 
method. 
The North Shore Breeze Co. is 
incorporated under the laws of 
Massachusetts. There are 600 shares 
of common stock and 400 of prefer- 
red. Mr. Lodge owns the 600 shares 
of common stock and 398 shares of 
the preferred stock. The other two 
shares are owned by _ Richard 
O’Neill, jr., of Gloucester, and 
Alfred E. MeCleary of Maynard, 
The officers of 
the corporation are J. Alex. Lodge, 
president and treasurer; Alfred E. 
McCleary, clerk. These two with 
Richard O’Neill, jr., compose the 
directors. Mr. McCleary is a Boston 
lawyer and was formerly associated 
for two seasons wilh Mr. Lodge, and 
Mr. O’Neill has been employed at 
the Breeze printing office since it 
was established. Mr. Lodge, of 
course, will continue as in the 
past, the general manager of the 
business and editor of the Breeze. 
The change in the method of eon- 
ducting the business means simply 
that Mr. Lodge has seen fit to 
strengthen and fortify the business, 
which he established six and one- 
half years ago, and has since de- 
veloped to its present proportions, 
by incorporating it under the laws 
of the state of Massachusetts. 
J. ALEX. LODGE. 
The board composed of Brig. Gen. 
William A. Pew, jr., of Salem, A. W. 
Bacheler, principal of the high 
school in Gloucester, and Lieut. 
Fred H. Whittier of Haverhill, to 
whom Congressman Gardner has re- 
cently turned over the question of 
selecting appointees to fill the va- 
cancies at the United States Military 
academy at West Point and the Unit- 
ed States Naval academy at Annap- 
olis announce that they will hold the 
examination both mental and physi- 
eal, at the Salem High school, on 
| Willmonton’s Agency 
OLD SOUTHBLDG., BOSTON 
SCHOOL AND UNION STS., MANCHESTER 
Saturday, Oct. 29 at 10 o’clock, a, m. 
This examination will be open to 
all young men who are bona fide res- 
idents of this Congressional district 
and who are of the required age for — 
two academies. — 
admission to the 
For West Point a boy must be be- 
tween the ages of 18 and 22 upon 
the date he is admitted, and for 
Annapolis he must be between the 
ages of 16 and 20. The board an- 
nounces that no applicants whose 
ranks in the physical examination 
falls below 75 per cent. on the basis 
of 100 for perfect will be considered 
as eligible. . 
Further information with regard 
to the examinations may be obtained 
by addressing Mr. A. W. Bacheler, 
Principal of the High School at 
Gloucester, Massachusetts. 
NEW ENGLAND INNS. 
A familiar tribute to the automo- 
bile is that it has promoted and in- 
deed compelled, better roads. 
There is another publie service 
which the automobile has performed 
and for which it has not received 
due credit. It has occasioned the 
necessity and provided the support 
for better country hotels. 
Before the advent of the motor the 
roadside hotel in New England was 
in a bad way. Its prosperity re- 
ceived a heavy blow when the rail- 
ways were built. The stage coach 
disappeared and travel on the high- 
way virtually ceased, except in 
the matter of merely local traffic. 
Finally, the spread of no-license and 
prohibition removed the chief re- 
maining source of profit for the rural 
hostelry by closing its bar. Most of 
the old taverns and roadhouses went 
entirely out of business, after a 
dreary struggle for existence under 
the new conditions. In _ great 
stretches of rural New England 
there was neither bed nor board for 
the wayfarer. The occasional travel- 
er by carriage or afoot was likely 
to find himself journeying in the love- 
ly countryside where every prospect 
pleased and only the hotels were 
vile. 
A revolution has been wrought in 
a few years, thanks to the touring 
ear. Dilapidated taverns have been 
regenerated and good, new hotels 
have sprung up in many places at 
the bidding of the automobilists. 
INSURANGE OF ALL KINDS 
REAL ESTATE 
Mortgages, Loans, Summer Houses 
for Rent. Telephone Coa 
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