June 30, 1916. 
of the 
North Shore 
= aes Shay 
QQ.)  Fe=Ee° a SW ’™vWW]WwwU0 0 ”F’Wrnnw7yp3}7 1H 
E are justly proud of the enviable 
reputation we have earned in be- 
ing able to sell a better class of mer- 
chandise than is found in most stores 
of Essex County. 
Our specialties are 
BLOUSES UNDERMUSLINS 
NECKWEAR AND HOosIgERY 
Make this store your shopping point 
when in Salem. We would appreciate 
the favor of a call, whether you pur- 
chase or not. 
Svw.v,”’”w»;»_ 0°, n. rtprP:} 110i ..A]AZ<“’I‘A(i( nA 0 Jl 
oes rt ae 
304 Essex St., SALEM 
Corner North Street 
Opp. Witch House 
ESIDENTS of the North 
Shore and members of the 
summer colony will be especially interested in the 
announcement made elsewhere in this issue concerning 
the development of the Palmer estate at Phillips Beach 
station, Swampscott. The rapid deveiopment at Phillips 
3each station, within the past few years, has been such 
as to appeal to those who enjoy th sea and the country 
all the year round in a congenial neighborhood ‘within 
easy access of the city. The Palmer estate, which ex- 
tends from the railroad station south on Humphrey st., is 
practically the last available open land in the more de- 
sirable section of this neighborhood. It consists for the 
most part of high pleasant land which will furnish at- 
tractive material “for Professor Henry V. Hubbard of the 
Harvard School of Landscape Architecture, who has 
charge of the laying out of roads, walks, planting areas 
and lots. Professor Hubbard will be assisted by Mr. E. 
W. Gay of Lynn, who has been connected with the laying 
out of so many attractive estates along the North Shore. 
‘The work of opening up the property will be under- 
taken this summer and the preliminary construction of 
the roadways, walks, etc., it is hoped, will be completed 
by the middle of August. A private sale of the available 
land will then be held for two weeks beginning August 12. 
The new owners of the property are preparing a state- 
ment regarding the plan of development and the general 
restrictions under which the land will be sold, but they 
have authorized the statement that the tract will be sold 
only for high-grade residences in harmony with the pres- 
ent neighborhood at Phillips Beach station. F. W. Norris 
& Co., of Cambridge, development managers of high- 
grade suburban property, are co-operating with E. R. 
Spinney of Lynn in the development and sale of the 
property, 
NORTH SHORE BREEZE and Reminder 7 49 
PAGE & SHAW 
THE CANDY OF EXCELLENCE 
THE RESULT OF OVER 42 YEARS OF FINE CANDY MAKING 
PAGE & SHAW STORES: 
1228 Chestnut St., Phila., 
120 So. Michigan Ave., Chicago, 
9 West Street, Boston, 
18 State Street, Boston, 
362 Fifth Avenue, New York, 8 So. La Salle St., Chicago. 
553 Fifth Avenue, New York, 
71 Broadway, New York, CANADA: 
Vanderbilt Hotel, New York, Montreal, Toronto, 
Biltmore Hotel, New York, Hamilton, Ottawa, 
North Shore Trade for the Candy of excellence and the ICE 
CREAM of excellence is promptly supplied from 50 Central 
Square, Lynn, or 254 Essex Street, Salem. 
A Dainty Booklet Containing Price List will 
Be Mailed on Receipt of a Postal Card Request 
PAGE & SHAW, - - - BOSTON. 
The desire for a pretty, graceful foot among the 
ladies of the North Shore summer colonies interested in 
esthetic dances in which the foot is bare, has inaugurated 
a system of foot-beauty culture which has been success- 
fully introduced this summer by the Doctors Smith, Chi- 
ropodists, in the Strand Theatre Building, Lynn. There 
is no pain or disacco™modation to the subject of this new 
treatment. It is rather an approach to manicure applied 
to the foot, except that all blemishes are scientifically 
treated and electric massage for strengthening the muscles 
adds a complete touch. ee treatment, generally being 
done a day before the exhibition dances, requires little 
more than a half-hour and has proven a decided advan- 
tage both in appearance and comfort to the subject. 
To ot 
North Shore Breeze 
and Reminder 
Published Friday Mornings 
33 Beach Street Manchester, Mass. 
Tel. 378, 379, 132-M 
J. Alex. Lodge, Editor 
Ralph P. Young IES 
Lillian McCann 
Franklin E. Bancroft Advertising Representative 
40 Essex Ave.. Swampscott, Mass. 
Subscription Rates: $2 year, $1 six mos. 
Advertising rates on application 
Assistant Editor 
Assistant Society Editor 
Address all communications to the 
NORTH SHORE BREEZE, Manchester, Mass. 
ee eee 
