OCICS COCCI COLIC OIE SOIC ORDO BEHOE 
POSTAL SAVINGS 
War IN Europe ReEsuits in Bic 
INCREASES IN DEPOSITS 
The war in Europe is proving a 
big boon to postal savings in this 
country. From the very day hostili- 
ties opened across the seas postal- 
savings receipts began to increase by 
leaps and bounds and withdrawals 
fell off, a result quite contrary to the 
predictions of many well-informed 
persons who, in their imagination, 
saw lines of feverish depositors at 
post-office pay windows anxious to 
again return their savings to the boot- ° 
leg and body-belt depositories whence 
they came before intrusted to Uncle 
Sam. But the forecasters failed to 
reckon on the absolute confidence of 
the American citizen, regardless of 
the flag that first met his eyes, in the 
ability and purpose of the Govern- 
ment to carry out its obligations, not 
only among the nations of the earth, 
but with the humblest citizen of our 
land.” 
Two important results have follow- 
ed; thousands of people, largely of 
foreign birth, accustomed to send 
their savings abroad, are now patrons 
of our postal-savings system; and 
enormous sums of actual cash have 
been released for commercial uses 
among our own people at a time 
ee 
quick perusal. 
72 PAIRS 
PILLOW SLIPS 
Goon size hemstitched 
and stamped ready 
for the needle, 39c. 
pair 
72 WOMEN’S 
NIGHT GOWNS 
NORTH SHORE BREEZE 
when the need for every available 
dollar is pressing. 
The growth of postal savings in the 
United States has been steady and 
healthy and the system has filled an 
important gap between the tin-can 
depository and the factory paymaster. 
On July 1, when affairs were running 
smoothly here and abroad and the 
transmission of money across the At- 
lantic was safe and expeditious, there 
was approximately $43,000,000 of 
postal savings standing to the credit 
of about 388,000 depositors. Since 
then over $10,000,000 of deposits 
have been added and the number of 
depositors has increased enormously. 
This unprecedented gain is the more 
striking when it is considered that the 
net gain in the last three months is 
larger than the gain for the entire 
fiscal year 1914. Scores of offices 
have done more postal-savings busi- 
ness since the war has been going on 
than was one by them during the pre- 
vious existence of the service. The 
increases are confined to no special 
localities, but have been felt in every 
nook and corner of the country. New 
York City alone made a gain in Sep- 
tember of more than a million, while 
Brooklyn showed a relatively big in- 
crease. Chicago reported a_ larger 
gain in the past three months than for 
the pervious twelve months. More 
blue and linen 
November Prices shades with belt, 
NEEDLEWORK for Holiday gifts should receive = 79° °° 
recognition right now. We tabulate below a small price list for 100 CRASH 
SCALLOPED edge of stampe 3 
i : ped Salem, 
Mabe from good cot machine work Pe ; 
ton, all finished ex- stamped in good de- Poinsettia design, 
cept embroidery, 49c. igns, 59c. 59c. 
SE EE SESE RE SEA EE SEES SHE ES BA SE SS RS SR SRR ORE EE SER EEK OE 
Our Display of Dolls 
Is the Largest and Most Comprehensive 
Ever Shown in Essex County 
NEW ARRIVALS IN THE 
ART SECTION 
Materials Stamped for Embroidering at Special 
36 WOMFN’S 
NIGHT GOWNS 
19 
than 7,000 new accounts were opened 
during the period, bringing the num- 
ber of depositors in that city up to 
over 21,000. 
The unexpected increase in postal- 
savings business has not only added 
greatly to the general administrative 
duties of the system, but has brought 
up many new and interesting prob- 
lems which have called for the care- 
ful personal consideration of Post- 
master General Burleson and Gover- 
nor Dockery, Third Assist Postmas- 
ter General. But their task has been 
lightened somewhat by the prompt- 
ness of depository banks in furnish- 
ing additional security to meet the 
abnormal deposits. A number of the 
very largest banks in the country, 
which have heretofore declined to 
qualify as depositories for postal- 
savings funds, are now among the 
eager applicants for them. 
What difference does it make who 
has all the money, so long as every- 
body’s happy? Cheerfulness is bet- 
ter than money. You might lose 
your money, but you can keep on 
bein’ cheerful, if you only keep up 
hope. 
A-man often wishes he could 
change his luck as easily as a woman 
can change her mind. 
Sener eC BOM OHO BOR ERROR BIO 
ttt 4 
72 CHILDREN’S 
DRESSES 
2 TO 4 years, good 
material, white, pink, 
PILLOW TOPS 
Wrra back of heavy 
grade material, 
Pca DOC OUI 
