SEEDS THAT GROW —FROM FOLKS WHO KNOW 
backed by 68 years 
Mr. R. H. Long, President and 
General Manager, is in charge 
of experience 
In the course of sixty-eight years, the name OLDS 
has come to mean “Seeds of Dependability.” Our 
desire at OLDS is to supply the best of everything 
we sell, to send out a neat and attractive catalog 
with truthful illustrations and descriptions, to 
treat every customer as we ourselves would like to 
be treated. This catalog, which “telis the truth,” is 
sent to you to help you plan your garden and so 
that you may shop conveniently and comfortably 
in your own home. We are as close to you as your 
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the company’s farm seed business. nearest mailbox. 
Sy, 
"Your Gardening Success 
HOW TO ORDER 
@ Please use order sheet (last page of 
catalog). 
e@ Give city zone number, if you have one. 
e Write distinctly the quantities, plus the 
prices and catalog numbers (where 
available) in the columns provided. 
e No C,O.D, orders accepted for perish- 
able items. 
@ Seeds sent C.O.D. on orders of $2.00 or 
more if one-fourth (14) of amount is 
sent with order. 
@ C.O.D. charges are at buyer’s expense. 
e For safety, remittances should be made 
in money order or check. If cash is 
sent, the letter should be registered. 
e If you wish to write us later about your 
order, be sure to give your order num- 
ber or Post Office address where order 
Was mailed. 
DELIVERY 
All garden seeds, bulbs, plants, flower seeds 
and shrubs (except bulk garden seeds taken 
from the Market Gardeners Wholesale 
Price List) are mailed postpaid anywhere 
in the U.S. proper. 
Foreign orders: accepted for seeds only — 
add 30¢ per lb, postage for each lb. of 
merchandise, 
Bulk items: field seeds, potatoes, etc. (if 
not quoted postpaid in catalog) are shipped 
express truck or freight, whichever is 
cheapest, at buyer’s expense. Refer to the 
parcel post table on order blank if you 
wish to add to your remittance the amount 
of postage for shipment by mail. If yours 
is a prepaid freight or express station, 
send full transportation charges with 
order. Please give name of truck line if 
you wish shipment by truck. 
Business 
We at OLDS have always thought of our cus- 
tomers as our real friends and that their 
gardening success meant our success. To make 
sure that you get the most out of your gar- 
dening efforts, we are always on the alert for 
new and better items for your garden. The 
outstanding and superior to standard sorts, 
will make your gardening efforts more inter- 
esting and reward you with superior vege- 
tables and flowers. You will find many new 
and better varieties offered in this catalog. 
Mr. Thomas S. Toal, Secretary and Assistant Gen- 
eral Manager, is in charge of the Company’s 
retail and mail order business. 
ATTENTION: PLANT GROWERS 
WHOLESALE BULK FLOWER SEED prices 
are not quoted on the wholesale market gar- 
deners price list, but will be found quoted 
after the variety in the regular flower seed 
section of our catalog. All bulk flower seed 
prices are postpaid prices. Plant growers and 
florists desiring larger quantities than quoted 
should write for prices. 
on Saturdays). 
At left is a section of our modern store in 
Madison, the finest, most complete seed store 
in the Midwest. 
At right is another department of our store 
where you can buy every item listed in our 
catalog plus many other useful gardening 
helps. 
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This is our home in Madison. We invite you to 
visit us here and see the efficient way we 
handle your orders. 
When you drive to Madison, we wel- 
come you to stop in and pay us a 
visit at our modern store at 722 Wil- 
liamson Street, just two blocks East 
of the Northwestern station. Store 
hours: 8 a.m. - 5:30 p.m. (during the 
fall and winter we close at 2 p.m. 
OLDS’ TRIPLE 
GUARANTEE 
QUALITY we guarantee the 
quality of all items offered in this 
book to the extent that should 
they not prove to be as repre- 
sented, or you are not satisfied, 
we will refill the order or return 
the full amount you paid. The 
L. L. OLDS SEED COMPANY 
warrants to the extent of the pur- 
chase price that seeds, plants, 
shrubs, potatoes, or bulbs sold are 
as described on the container, 
within recognized tolerances. Seller 
gives no other or further warranty, 
express or implied. 
SAFE ARRIVAL We guar- 
antee everything to arrive in good 
order. If there is any trouble, such 
as bags being torn or anything else 
unsatisfactory, have this noted on 
the carrier’s expense bill which 
must be sent us with the bill of 
lading. 
CAREFUL ATTENTION 
We guarantee to give your order 
careful attention. All orders and 
remittances are promptly acknowl- 
edged and letters of inquiry per- 
sonally and courteously answered, 
as a rule the same day they are 
received. 
