cHicaco Ayyerican Bulb Company ew vor« 
Cc 
Fuchsia Finest Mixed 
DIANTHUS 
Brilliantly colored, sweet scented blooms in a variety of flower forms. 
Very useful in beds, borders, rock gardens, edging and cut flowers. 
Flowers are produced freely from July until frost. 
TETRA HEDDENSIS 
This new class combines the large open flowers of D. Heddewigii with 
the rugged growth and long stems of D. Chinensis. More tolerant of 
extreme temperatures. 
Westwood Beauty. Color ranges from fiery crimson to deep velvety 
ted. Flowers 2 inches in diameter on long wiry stems. 16 inches. 
Finest Mixed. Contains all the traditional Dianthus colors plus salmon. 
Flowers are 2 inches across, on 16 inch stems. 
Tre PK tinea benches ss 25c VALOZ. 7, cureteiate aiehets 65c Oar te ieee: $1.90 
HEDDEWIGII (Pinks) 
Fireball. Double dark scarlet. One of the best. 
Snowdrift. Double. Extra large flowered, pure white. 
A.B.C. Choice Double Mixed. 
ire Pletien cerns 25c VA Oz neers crerster 50c @rA chicas aac $1.50 
Gaiety. (Fringed.) A brilliant range of colors with large, attractive 
lacvEtlowersielin D&teseeieeiitetecieteiars 50c (OVA eae ee Renee $3.20 
SWEET WIVELSFIELD—Page 33 
DIDISCUS (Lace Flower) 
Coeruleus. Delicate blue flowers. May be forced or grown outdoors. 
Flowers from July until frost. 2/2 ft. Tr. Pkt....-. 25C me OZa emir $1.75 
Lace Veil. New pure paper white variety. May be dyed any color, 
for this purpose superior to all others. Early long stemmed 242’ plants. 
rs Dktieeeter te . 40c VaiOZ were ers oasis $1.00 Or MER BCIOOS.d $3.20 
DRACAENA INDIVISA 
Long, narrow, gracefully arching green leaves. 
window boxes, cemetery urns and bedding. 
Tryh ktvameeers ZOCmELOZ Te arre 60c. Walb.22. 2.91.65" (Loker $5.50 
Very useful for 
DUSTY MILLER (See Centaurea) Page 13 
ESCHSCHOLTZIA (California Poppy) 
Golden West. Yellow-orange center. Tr. Pkt....... 1Sc@Oz seer 65c 
Choice Mixed. All colors. Tr. Pkt........... 20c Ogle ere erent: 85c 
EUPHORBIA 
Heterophylla (Mexican Fire Plant) Tr. Pkt....... 20c VA OZ eee OU 
Variegata (Snow-on-the-Mountain) Tr. Pkt....... 15c¢ Oza 60c 
FEVERFEW (See Matricaria) Page 38 
FORGET-ME-NOT (See Myosotis) Page 39 
FUCHSIA 
Finest Mixed. Choice collection of single and double types. Imported 
seed. 250seed.....$3.30 S00 seed..... $5.50 1000seed..... $10.00 
GAILLARDIA PICTA (Blanket Flower) 
Dependable, profuse blooming plants 15 inches tall which stand dry, 
hot weather and produce brilliantly colored flowers. Excellent for 
cutting, beds and borders. 
Tr. Pkt. Oz. 
Indian Chief. Single. Brilliant bronzy red............ ..20c $1.10 
Pictase Singlopmixeds.. cca cies ose see coe eee ...20¢ 1.00 
Lorenziana), Doublenmixed ta. .i ses ee cie cis ciersieiere aire 20c 1.10 
Perennial Gaillardia. See page 38. 
GERBERA (See Perennial Seeds) Page 38 
BOOKS EVER Y 
The Album of Designs—Funeral Flowers. Handsome pictures of 
funeral pieces, many full-page size; assist greatly in taking funeral 
orders more quickly. Heavy waterproof cover with plastic spiral 
binding sae) Ot elecitioneericicta diets avctetetetstele ore) eters) evel dierctonenenetelonetonele $2.00 
The Designer’s Notebook. Up-to-date methods of arranging funeral 
work, wedding bouquets, corsages and table flowers. Illustrated. 
For beginners, and experienced designers. 8rd Edition......... $1.00 
Vogue in Flowers (new edition). Contains many fine illustrations 
of the latest styling in wedding flowers, corsages, table decorations, 
etc., with new supplement ‘‘Wedding Customs and Etiquette.” Heavy 
waterproof cover with plastic spiral binding. 8th Edition........ $2.00 
Flower Craft by Patricia Easterbrook Roberts. An illustrated handbook 
of basic information on the care and use of flowers, covering bouquets, 
corsages, decorations, weddings, potted plants, arrangements, and all 
other elements of floristry for professional and amateur..........$2.95 
The Complete Book of Flower Arrangement by F. F. Rockwell and 
Esther C. Grayson. A comprehensive volume on the art of flower 
arrangement. It is a direct, lucid step-by-step guide to making good 
floral displays. 89 Kodachrome reproductions and more than 100 
black and white photographs, drawings and diagrams for making 
attractive displays. ....... MES coe) ate |e me teicnt eee, Mn ee SL ae $4.95 
FLORIST 
SHOULD OWN 
The Retail Florist by John H. Liesveld. (1951). Forty-one chapters cover 
the establishment of a shop, legal aspects, equipment and decoration, 
inventories, retail policies, personnel, buying, selling, advertising, 
clerical details, care of flowers and plants and their uses, etc. 393 
POGCIGOS Wie snus reset erenere eas sine tar WOAY evi oie sist aaa os aie ol euc Senet Secahe cohen eter $5.00 
Garden Flowers in Color by Daniel J. Foley. A guide for the beginner ~ 
and a reference for the advanced gardener, it contains accurately 
colored photographs of all the important garden annuals, perennials, 
flowering trees and shrubs, vines and bulbs, together with identifying 
descriptions and concise cultural directions. 350 photographs in full 
color: S20) pagesincsersicisiesie erin siete sie chee cei De ceeere a als ebeke a seetenene BOLge: 
Garden Bulbs in Color by McFarland, Hatton and Foley. A concise 
text describing each plant, evaluating its use for the average home 
garden, and giving the essential cultural information. Daffodils, tulips, 
lilies, dahlias, gladioli, hyacinths and a multitude of small spring bulbs 
are included. 275 color plates; 292 pages...........cccccrcec 0 83095 
Principles of Nursery Management by Willis P. Duruz. A guide to the 
practice and study of nursery management. Seasonal operations have 
been stressed: preparation and planting in Spring, digging and grad- 
ing in Autumn, storing and shipping in Winter. 176 pages...... $3.50 
