j-out 
fast 
RE-DISCOVERED was the word we used, and that | 
was putting it mildly. Our stock melted away 
as growers ordered this fine “new” variety last 
season. They believed David House, president 
of the Frank M. Wilson Co., who said “we have 
been packing the Sullivan #4 for eight years 
... Having packed all the other extra late var- 
ieties such as Phillips, Stuart, Gomes, Wiser, and 
Corona, we feel it is definitely superior to any 
Follows Halford. The Sullivan #4 ripens 
immediately after Halford, replacing the Phil- 
lips in the canning cycle, but possesses none 
of the Phillips’ weakaesses. It does not require 
tional yields per acre have been obtained. 
Exceptional Vigor. The Sullivan “makes 
growth” rapidly, produces heavily, with fruit 
distributed all over the tree, inside and out. 
Unusually long hangers produce peaches along 
their entire length. Long stems minimize drop. 
The Sullivan #4 is a hardy peach and does not 
gum or split pit to thesextent that some of the 
other varieties do. It is also resistant to rust. 
WALNUTS | 
_ excessive thinning=as it sizes well “and excep-- at the pit. The halves “retain” their perfect 
te SULLIVAN “4 CLING | 
of them.” And they read the record of this 
extraordinary peach discovered 25 years ago 
on the C. E. Sullivan ranch. Bred, budded. and 
tested by Mr. Sullivan, the Sullivan #4 has 
been a consistent money-maker in his and other 
orchards, but was never “promoted” as other 
less-favored varieties have been. This is no new 
and untried introduction. It’s a proved pro- 
ducer. 
Superb Quality. The pit is unusually small, 
the fruit brilliantly colored, with firm flesh 
colored a bright yellow right to the pit. The 
fruit ripens from inside to out. No trace of red 
symmetry in canning, and do not “rag out.” 
— 
No Price Premium. Sierra Gold “re-dis- — 
covered” the Sullivan #4 last season. . . and 
we made no premium charge. Our sole error 
was in underestimating the demand. This year 
we think we have plenty . . . unless the Georgia 
growers switch to clings. You'll find the Sulli- 
van 34 in our regular price list, page 4. 
finest we've ever offered 
ON NORTHERN CALIFORNIA 
BLACK WALNUT ROOT 
ay ae a 
| 
mi 
——_——=— q 
he 
we've patented oe rows P38» 
2 On r eyariety x. : early qa ton 
On Paradox Hybrid Root is peer fas borne PEM Tots 
yiel s eect h year > 195 
in its or 
Paradox Hybrid rootstock costs more, but we’ve ts ae ane are 5 20%o de- bio, bia. trees, 12 feet and over. 
: nr gure 4 . 
never had enough. Often it produces twice the tree Fall delivery: ome 0 nee a 
; : *4ymuiMm yer 
in a year’s less time. This year we thought we had a posit ra Pic ed trees ee Die Howahion Memierrice pew ellewerre not 
good supply but advance orders have reduced our as pose, ou ae talking riddles. We're just plain proud of 
Oo $ ? 60) : 
stock. Sorry, but you’d better ’phone your order, or ed rer priority cs Ke rmelo nd it the walnut stock we’re offering this sea- 
. a ; - > > 
consider ordering for next The other 3 a exclusive 2¢ Sierra son. It’s about the best we’ve ever had 
; an Jel oo © 
year. May we remind you that Ricois patente ee small ome ee . . . husky, healthy trees that topped 
- é Abe e jalty = i f 
not everyone can recognize gen- - Gold jy better for ae channels: 10-11 feet back a June Ree Y 
Pe ae Ebrid robably gle thru regular git) for them) and were still growing strong. 
e P: , Cassar s 0 
cick than sth 20% et ea. Cats Budwood comes from some of the 
Jey en a ue 
aoe Oraet aeliverY Ne Be es peau State’s best producing orchards. Every 
can. See page 4 for prices. ie Stop and see bee ioe padded esndaeven usc 
ear Yuba ae ite for don’t think you can find better 
stock anywhere. Supplies should be ade- 
quate this year. At least, we hope so. 
Order the following leading varieties 
“HARTLEY . . . FRANQUETTE 
\ MAUTNER .. >PAYNE... 
’ WATERLOO . . . EUREKA 
See back page for prices. 
Like Mve 
peen 
saying :* 
By 
Walter 
Berg 
These past few years, in our ads, we’ve 
passed along to growers quite a few of 
our “pet” ideas. They may not have 
come under the heading of “valuable” 
information, but when you’re in the 
fruit and nut growing business yourself 
you like to “talk shop”. In our case it 
has brought us new friends and, we’re 
happy to say, a pleasantly large number 
of new customers. 
Actually, our policy of securing bud- 
wood only from orchards with whose 
production records we are familiar im- 
poses some limitations on our volume. 
That doesn’t concern us too much, be- 
cause we are pledged to the premise that 
“there is a difference in trees” and to 
the idea that we must supply our cus- 
tomers with top quality planting stock. 
Since this folder or our_ads may omit 
some desired information, we want to 
take this occasion to invite you to visit 
Sierra Gold. In our growing grounds 
you'll see some 500,000 fruit and nut 
trees, including several thousand of the 
new walnut varieties we’re offering for 
delivery next season. If you can’t come 
by, write me personally if you’d like 
additional information. 
Lh 
SIERRA GOLD OFFERS QUALITY TREES ... 115 VARIETIES 
OF FRUITS AND NUTS ...ON 15S DIFFERENT ROOT STOCKS 
