July 14, 1916, 
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Notable among the recent arrivals are Mr. and Mrs. 
S. Prentiss Baldwin of Cleveland, who have taken apart- 
ments in the Overlook cottage. They will remain for 
the season. 
Doane Cook of Boston is a week-end guest of his 
uncle, A. D. Cook, who with his family, is spending the 
season at the Oceanside. 
Mr. and Mrs. E. M. Holland, with children and 
nurses, of Detroit, are at the Oceanside for the month 
of July. 
Recent arrivals at the hotel are Mrs. S. Goodwin, 
Mrs. I. Foye and daughter of New York, who will spend 
the season here. 
LADIES ON THE NORTH SHORE 
OE dda PERMANENTLY WAIVED 
YORK TO HAVE THEIR HAIR 
but can have the 
same done. at 
Pierre’s branch 
in the Oceanside 
Hotel, where an 
expert with 
many years’ ex- 
perience is in 
attendance. 
Pierre’s method 
is the most gen- 
tle and_ lasting, 
and there is ab- 
solutely no dan- 
ger of any in- 
jury to the hair. 
It affords the 
greatest com- 
fort to ladies 
with © straight 
hair, especially 
in summer and 
on the seashore. 
— We will curl 
a small piece of hair free of charge, for a test. 
OCEANSIDE 
Hote MAGNOLIA 
PHONE 8500 MAGNOLIA 
N. Y. ADDRESS: 
13 East 46th St., opp. Rilz-Carlton 
NORTH SHORE BREEZE and Reminder 2 
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and Cottages 
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MAGNOLIA, MASS. 
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Accommodates 750 
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OPEN UNTIL’ SEPTEMBER 20TH 
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Mr. and Mrs. F. E. Parkhurst of Wilkes Barre, Pa., 
Miss Susan W. Carson, Charles H. Carson and L. W. 
Parkhurst of Philadelphia composed a motor party which 
spent the week-end at the Oceanside. 
Mrs. John S$: Ibbotson and son, James Burnett otf 
Boston, are registered at the Oceanside for the season. 
Mrs. George C. Perkins and daughter, Miss Perkins, 
and maids of Hartford are recently arrived guests who 
have taken apartments in the East Cottage. 
Mr. and Mrs. A. Haustetter of New York, accom- 
yanied by Miss D. Craigin of Brooklyn, are spending a 
short time at the Oceanside, having motored to the North 
Shore en route to their summer home in Maine. 
WARNING 
-IMPOSTORS 
ARIOUS residents of the North Shore have 
telephoned and written to the publishers of 
“Who’s Who Along the North Shore,” regarding 
solicitors who are at work seeking orders for a 
false ‘‘Who’s Who.” 
The real “Wuo’s Wuo Aone THE NortH 
SHORE” is published by the Salem Press Co. at 
300 Essex St., Salem, and their annual book 13s 
ready for-delivery today. It has become recognized 
as the standard year book-and social register of 
the North Shore, and has a reputations for accu- 
racy and completeness, which is unexcelled. 
Persons who have given any order during the 
past two weeks for a “Who’s Who” directory 
should make sure that they are not mislead into 
buying the wrong book. 
A fine picture of the Magee estate at Beverly, 
forms the principal motif of the cover design and 
upwards of 100 new illustrations of other residences 
add interest to the inside pages. 
Copies may be had at the Breeze office. Price.$3.59 
