Primula meishanensis K.Huang & Z.X.Fu, sp. nov., a new species of Primulaceae from Meishan City, Sichuan Province, China, is described and illustrated. The morphological data and phylogenetic analysis, based on the complete chloroplast genome, suggest that Primula meishanensis is a separate species closely related to Primula dejuniana. The complete chloroplast genome of Primula meishanensis was 152,175 bp and the complete chloroplast genome of Primula dejuniana was 151,988 bp. The new species differs from the latter by the solitary scape, the length of petiole, acute leaf blade apex and pin flower. The distribution map, morphological comparison of related species and conservation status of the new species are also provided.